Australian Athletics and INTIX: Sell-Out Crowds and Maximising Fan Engagement

The 2025 Maurie Plant Meet - Melbourne showcased a highly successful partnership between Australian Athletics and INTIX, a leading ticketing solutions provider in the sports sector.

<h2>Introduction</h2>
<p>The 2025 Maurie Plant Meet - Melbourne showcased a highly successful partnership between <a href="/org/athletics-australia">Australian Athletics</a> and <a href="/">INTIX</a>, a leading ticketing solutions provider in the sports sector. This collaboration delivered exceptional results in <a href="/platform/online-ticketing">ticketing efficiency</a>, <a href="/platform/fan-engagement">audience engagement</a>, and revenue generation, with sell-out success.</p>

<h2>The Challenge</h2>
<p>Australian Athletics required a robust and scalable ticketing solution to effectively manage the high demand and complexities of the major event, the Maurie Plant Meet - Melbourne. They needed to ensure a smooth process from ticket sales to seamless entry, while also maximising audience engagement and revenue opportunities.</p>
<h2>The Solution</h2>
<p>Australian Athletics partnered with INTIX, leveraging their comprehensive ticketing platform, which included:</p>
<ul>
<li>A scalable platform to handle high ticket volumes.</li>
<li>Efficient scanning via the INTIX scanning app for rapid entry.</li>
<li>A resale ticket function to facilitate secure ticket exchange after sell-out.</li>
<li>Tools for capturing live sales, audience data and marketing.</li>
</ul>
<h2>The Results</h2>
<p>The INTIX solution significantly contributed to the success of the 2025 Maurie Plant Meet – Melbourne:</p>
<ul>
<li>Sold-Out Success: With INTIX support, Australian Athletics successfully navigated its first domestic sell-out event in 24 years, ensuring a smooth experience for fans amid strong ticket demand.</li>
<li>High Audience Engagement: 84% of online transactions opted into marketing communications, enabling Australian Athletics to expand their fan engagement. This resulted in over 3,500 marketing opt-ins.</li>
<li>Rapid Entry: The INTIX scanning app enabled 1,700 attendees to be scanned into the event in only 15 minutes, ensuring a streamlined entry process.</li>
<li>Revenue Optimisation: The resale ticket function enhanced revenue generation and provided a secure platform for ticket exchange.</li>
<li>Effective Attendance Management: Overall crowd attendance of 10,000</li>
<li>Valuable Data Insights: INTIX provided detailed, live, attendance data, including entry times and attendee locations, to help Australian Athletics understand their audience.</li>
</ul>
<blockquote><i>"INTIX's technology was a game-changer for the Maurie Plant Meet – Melbourne. Their platform handled the high demand with ease, and features like the resale function and rapid scanning significantly improved both the fan experience and our event operations."<br><br>"The detailed data we now have is invaluable for planning future events and engaging with our audience. INTIX proved to be a reliable and innovative partner." - Maggie Trewin, Marketing &amp; Community Engagement Manager, Australian Athletics</i></blockquote>
<h2>Conclusion</h2>
<p>The partnership between Australian Athletics and INTIX delivered exceptional results for the 2025 Maurie Plant Meet – Melbourne. INTIX's technology provided a robust and efficient solution, facilitating ticket sales, enhancing audience engagement, and optimising event operations. This success has established INTIX as a valuable partner for Australian Athletics.</p>

<h2>Introduction</h2>
<p>The 2025 Maurie Plant Meet - Melbourne showcased a highly successful partnership between <a href="/org/athletics-australia">Australian Athletics</a> and <a href="/">INTIX</a>, a leading ticketing solutions provider in the sports sector. This collaboration delivered exceptional results in <a href="/platform/online-ticketing">ticketing efficiency</a>, <a href="/platform/fan-engagement">audience engagement</a>, and revenue generation, with sell-out success.</p>


NBL1 welcomes INTIX ticketing platform

The Mitsubishi Motors NBL1 has welcomed INTIX on board as the league’s Preferred Ticketing Partner.

<p>The Mitsubishi Motors NBL1 has welcomed<span>&nbsp;</span><a href="https://www.intix.com.au/">INTIX</a><span>&nbsp;</span>on board as the league’s Preferred Ticketing Partner.</p>
<p><img src="https://d2jun3ty2bmcrf.cloudfront.net/website/img/1739502550069.jpeg" alt="NBL1 Partnership | INTIX" title="NBL1 Partnership | INTIX" loading="lazy" width="2000" height="1333"></p>
<p>INTIX has signed a five-year deal with the NBL1, that includes all five conferences, of NBL1 North, East, South, West, and Central.</p>
<blockquote><i>"We are excited to announce a five-year agreement with INTIX as the league’s preferred ticketing partner. INTIX has been working with a number of our clubs since 2021, including integrating ticketing into some club Apps and digital platforms,"</i><span>&nbsp;</span>NBL1 General Manager, Dean Anglin</blockquote>
<p>"INTIX has been our ticketing partner for the National Finals for three years, and already work with more than 35 NBL1 clubs. The sky is the limit on where this integration could go in the coming seasons."</p>
<p>NBL1 clubs connected to INTIX ticketing platform:</p>
<p><u>NBL1 North</u><br><a href="https://www.intix.com.au/org/northside-wizards" target="_blank" rel="noopener">Northside Wizards</a><br><a href="https://www.intix.com.au/org/ipswich-force" target="_blank" rel="noopener">Ipswich Force</a><br><a href="https://www.intix.com.au/org/southern-district-spartans" target="_blank" rel="noopener">Southern Districts Spartans</a><br><a href="https://www.intix.com.au/org/townsville-basketball" target="_blank" rel="noopener">Townsville Heat/Flames</a></p>
<p><u>NBL1 East</u><br><a href="https://www.intix.com.au/org/albury-wodonga-bandits" target="_blank" rel="noopener">Albury Wodonga Bandits</a><br><a href="https://www.intix.com.au/org/bankstown-bruins" target="_blank" rel="noopener">Bankstown Bruins</a><br><a href="https://www.intix.com.au/org/inner-west-bulls" target="_blank" rel="noopener">Inner West Bulls</a><br><a href="https://www.intix.com.au/org/norths-bears" target="_blank" rel="noopener">Norths Bears</a><br><a href="https://www.intix.com.au/org/central-coast-basketball" target="_blank" rel="noopener">Central Coast Crusaders</a><br><a href="https://www.intix.com.au/org/hills-hornets-basketball" target="_blank" rel="noopener">Hills Hornets</a><br><a href="https://www.intix.com.au/org/newcastle-falcons" target="_blank" rel="noopener">Newcastle Falcons</a><br><a href="https://www.intix.com.au/org/sutherland-district-basketball-assocation" target="_blank" rel="noopener">Sutherland Sharks</a></p>
<p><u>NBL1 South</u><br><a href="https://www.intix.com.au/org/kilsyth-cobras" target="_blank" rel="noopener">Kilsyth Cobras</a><br><a href="https://www.intix.com.au/org/nunawading-spectres" target="_blank" rel="noopener">Nunawading Spectres</a><br><a href="https://www.intix.com.au/org/dandenong-basketball" target="_blank" rel="noopener">Dandenong Rangers</a><br><a href="https://www.intix.com.au/org/keilor-thunder" target="_blank" rel="noopener">Keilor Thunder</a><br><a href="https://www.intix.com.au/org/mount-gambier-pioneers" target="_blank" rel="noopener">Mount Gambier Pioneers</a><br><a href="https://www.intix.com.au/org/north-west-thunder-basketball" target="_blank" rel="noopener">North West Thunder</a><br><a href="https://www.intix.com.au/org/eltham-wildcats" target="_blank" rel="noopener">Eltham Wildcats</a><br><a href="https://www.intix.com.au/org/frankston-blues" target="_blank" rel="noopener">Frankston Blues</a><br><a href="https://www.intix.com.au/org/melbourne-central-basketball-association" target="_blank" rel="noopener">Melbourne Tigers</a><br><a href="https://www.intix.com.au/org/hobart-chargers" target="_blank" rel="noopener">Hobart Chargers</a><br><a href="https://www.intix.com.au/org/sandringham-sabres" target="_blank" rel="noopener">Sandringham Sabres</a><br><a href="https://www.intix.com.au/org/waverley-falcons" target="_blank" rel="noopener">Waverley Falcons</a><br><a href="https://www.intix.com.au/org/knox-raiders" target="_blank" rel="noopener">Knox Raiders</a></p>
<p><u>NBL1 West</u><br><a href="https://www.intix.com.au/org/cockburn-cougars" target="_blank" rel="noopener">Cockburn Cougars</a><br><a href="https://www.intix.com.au/org/joondalup-wolves" target="_blank" rel="noopener">Joondalup Wolves</a><br><a href="https://www.intix.com.au/org/perth-redbacks" target="_blank" rel="noopener">Perth Redbacks</a><br><a href="https://www.intix.com.au/org/eastern-suns" target="_blank" rel="noopener">Eastern Suns</a><br><a href="https://www.intix.com.au/org/lakeside-lightning" target="_blank" rel="noopener">Lakeside Lightning</a><br><a href="https://www.intix.com.au/org/perry-lakes-hawks" target="_blank" rel="noopener">Perry Lakes Hawks</a><br><a href="https://www.intix.com.au/org/mba" target="_blank" rel="noopener">Mandurah Magic</a><br><a href="https://www.intix.com.au/org/rockingham-flames" target="_blank" rel="noopener">Rockingham Flames</a><br><a href="https://www.intix.com.au/org/warwick-senators" target="_blank" rel="noopener">Warwick Senators</a></p>
<p><u>NBL1 Central</u><br><a href="https://www.intix.com.au/org/central-district-lions" target="_blank" rel="noopener">Central Districts Lions</a></p>
<blockquote><i>"INTIX is thrilled to be named the preferred ticketing partner of the NBL1 League. This partnership is a testament to the strong relationships we've built with the league, clubs and state organisations over the past several years,"</i><span>&nbsp;</span>INTIX CEO, Alex Grant.</blockquote>
<p>"We've seen firsthand how our ticketing technology streamlines data and operations, and we're excited to play a key role in the NBL1's continued growth in attendance, brand, and professionalism.</p>
<p>"For clubs looking to boost attendance, data insights, and revenue, INTIX offers a powerful, integrated solution to simplify administration, enhance operations, and elevate the fan experience."</p>
<p>The<span>&nbsp;</span><a href="https://nbl1.com.au/fixtures" target="_blank" rel="noopener">2025 Mitsubishi Motors NBL1</a><span>&nbsp;</span>season begins on March 29.</p>

<p>The Mitsubishi Motors NBL1 has welcomed<span>&nbsp;</span><a href="https://www.intix.com.au/">INTIX</a><span>&nbsp;</span>on board as the league’s Preferred Ticketing Partner.</p>


Maximise Your New Year's Eve Ticket Sales with INTIX: The Gateway to Year-Round Success

People are eager to celebrate, and it's a prime opportunity for venues to not only sell tickets but also gather invaluable insights about their audience.

<p>New Year's Eve is one of the biggest events of the year—people are eager to celebrate, and it's a prime opportunity for venues to not only sell tickets but also gather invaluable insights about their audience. Whether you're hosting a small pub event or a large-scale festival, having a smart ticketing solution like INTIX in place can make all the difference, not just for your NYE success, but for building momentum throughout the year.</p>
<h2>Gather Crucial Data to Fuel Future Growth</h2>
<p>The excitement of New Year's Eve provides a perfect opportunity to gather valuable data about your event attendees. With INTIX, you'll know exactly who is purchasing tickets and how many people will be attending. This gives you real-time insights into your audience demographics, preferences, and purchasing habits. But it doesn't stop there—the data you collect can set the foundation for future event planning.</p>
<p>By understanding who attended your NYE events, you can refine your marketing strategies and tailor future events to your audience's interests. For example, some of our existing clients have been selling tickets all year with INTIX and have grown their audience database by 500%. Now, they can communicate directly with their fans whenever they have an event or special occasion to ensure they pack out their venue.</p>
<h2>Streamline Communication and Boost Engagement</h2>
<p>One of the most powerful features of INTIX is its ability to help you connect directly with your ticket buyers. Through email marketing, push notifications, and personalised communication, you can engage your audience before, during, and after your New Year's Eve event. This not only enhances their experience but also opens up opportunities for future engagement.</p>
<p>With INTIX's integrated marketing tools, you can easily send targeted emails or push notifications to your attendees, keeping them informed about upcoming events and encouraging them to return for more. By building that direct connection with your fans, you foster loyalty and maximise repeat attendance at your events year-round. To take commercial opportunities to the next level, some clients are even using INTIX as a point of sale at the bar to track how many drinks each attendee purchases and which times of day or night are the most popular for certain beverages. This data helps them negotiate better prices with drink suppliers and even secure sponsorship opportunities.</p>
<h2>Why Choose INTIX?</h2>
<p>INTIX is more than just a ticketing platform. Here's why thousands of event organisers choose us:</p>
<ol>
<li>All-in-one Data Integration: We integrate all your event data in one place, accessible live at any time on a dashboard.</li>
<li>Data Ownership: Your data is your data. With INTIX, you own it—no need to request anything from us - it's already yours!</li>
<li>Immediate Payouts: Unlike other platforms, INTIX ensures you get paid right away, not after the event.We do not hold onto your money at any point at all.</li>
<li>Mobile Optimisation: With 80% of tickets purchased on smartphones, our platform is optimised to reduce abandoned carts and increase sales.</li>
<li>Flexible Payment Options: We offer<span>&nbsp;</span><a target="_blank" href="https://www.afterpay.com/" rel="noopener">AfterPay</a><span>&nbsp;</span>and<span>&nbsp;</span><a href="https://zip.co/" target="_blank" rel="noopener">ZipPay</a><span>&nbsp;</span>for higher-priced tickets, allowing your customers to pay in instalments, boosting affordability and ticket sales.</li>
</ol>
<h2>Gender Progressiveness: Leading the Way</h2>
<p>At INTIX, we pride ourselves on not only being a leader in ticketing solutions but also in promoting gender diversity. We are proud to have a higher than average female workforce, with 50% of our team comprised of women and half of our executive leadership positions held by women. This commitment to inclusivity and progressiveness is just one of the many ways we strive to make a positive impact within the industry.</p>
<h2>Beyond New Year's Eve: Building Year-Long Relationships</h2>
<p>While New Year's Eve may be the star of the show, it's just the beginning. Using INTIX for your NYE event lays the groundwork for driving attendance and engagement throughout the year. By utilising our robust data collection and communication tools, you can ensure that your attendees come back to future events, whether it's another big holiday celebration or a smaller, more intimate gathering.</p>
<h2>Conclusion</h2>
<p>New Year's Eve is more than just one night—it's an opportunity to gather insights that can impact your entire event calendar. With INTIX, you'll not only sell more tickets but also build stronger connections with your audience, turning one-night revellers into year-round fans. Make this New Year's Eve the start of something bigger with INTIX.</p>
<p>Don't miss out on the chance to capitalise on this year's NYE celebrations. Start planning now, and make every event in 2025 a success!</p>
<p>To get started, contact<span>&nbsp;</span><a href="mailto:sales@intix.com" target="_blank" rel="noopener">sales@intix.com</a><span>&nbsp;</span>or visit<span>&nbsp;</span><a href="https://www.intix.com.au/">intix.com.au</a>. Read more about how INTIX helps clubs and venues grow their audience:<span>&nbsp;</span><a href="https://www.intix.com.au/blog/nightclub-audience-management-and-marketing" target="_blank" rel="noopener">Nightclub Audience Management and Marketing</a>.</p>

<p>New Year's Eve is one of the biggest events of the year—people are eager to celebrate, and it's a prime opportunity for venues to not only sell tickets but also gather invaluable insights about their audience. Whether you're hosting a small pub event or a large-scale festival, having a smart ticketing solution like INTIX in place can make all the difference, not just for your NYE success, but for building momentum throughout the year.</p>


How the AFL accepted card payments with no terminals through the VFL Finals

What is the most effective way to manage ticketing when you have an event where most attendees want to pay upon entry?

<h2>The Challenge</h2>
<p>What is the most effective way to manage ticketing when you have an event where most attendees want to pay upon entry? This question was critical for the Victorian Football League (<a href="https://www.intix.com.au/org/vfl" target="_blank" rel="noopener">VFL</a>) as they approached their Finals series which anticipated crowds largely comprised of walk-up sales. To complicate the picture, this series extended over multiple weekends with multiple venues; all of which had different levels of ticketing infrastructure, no unified approach to event day sales and no way to ensure capacity management or safe cash handling for high volume events!</p>
<h2>The Solution</h2>
<p>Enter the<span>&nbsp;</span><a href="https://www.intix.com.au/apple-tap-to-pay-on-iphone" target="_blank" rel="noopener">INTIX Box Office</a>, an app-based ticketing box office that works directly from any smart device. The first company in Australia to offer<span>&nbsp;</span><a href="https://www.intix.com.au/apple-tap-to-pay-on-iphone" target="_blank" rel="noopener">Tap to Pay on iPhone</a>, INTIX Box Office allows you to sell tickets directly from your smartphone in seconds with complete security.</p>
<h3><i>Low-resource and Low-cost Event Sales</i></h3>
<ul>
<li><a href="https://www.intix.com.au/apple-tap-to-pay-on-iphone" target="_blank" rel="noopener">INTIX Box Office with Tap to Pay</a><span>&nbsp;</span>works to transform your smartphone into a single solution to the multiple pieces of infrastructure that are usually required to run a box-office. It can be costly not only to invest in hardware like point-of-sale terminals, payment terminals, ticket printers, and wi-fi dongles, but they also need regular updating and quickly age out of being able to be integrated with changing technology. Alongside these costs, there are the logistical challenges of making sure this hardware gets to each venue, that equipment is set up and tested before gates open, and has access to power or reliable wi-fi across your event (a big challenge for outdoor events). With INTIX Box Office, the event administrator can set up all the conditions for ticket sales remotely and on the event day it is as simple as downloading an app to your phone!</li>
<li>With traditional approached, with so many systems and hardware in play, it can be time consuming to train event staff and often requires senior staff to be on hand to offer technical troubleshooting during busy events. With INTIX Box Office, training is as simple as providing instructions to download an app, inviting staff to login to the event, and less than 2 minutes to demonstrate how to use the app to complete a sale. Having one user friendly solution with no capital investment in hardware transformed the<span>&nbsp;</span><a href="https://www.intix.com.au/org/vfl" target="_blank" rel="noopener">VFL</a><span>&nbsp;</span>event-day ticketing into a low-resource and low-cost outcome; saving on infrastructure, operational and staffing cost and resources.</li>
</ul>
<blockquote><i>"The Club has been delighted with the services provided [by INTIX] both in preparation and delivery...and we have been delighted we made the decision to engage their services.<br><br>The Carlton Football Club prides itself on presenting the highest standard to our stakeholders...and I am pleased to advise the team at INTIX have delivered and met these expectations." - Martin Shannon</i></blockquote>
<h3><i>Easy Event Days</i></h3>
<ul>
<li>With INTIX, both sales and ticket scanning can be completed on a single device through downloading easy to use apps. The best benefits here aren’t just savings on infrastructure, staffing and logistics, the apps facilitate event entries with ease and speed. The<span>&nbsp;</span><a href="https://www.intix.com.au/org/vfl" target="_blank" rel="noopener">VFL</a><span>&nbsp;</span>Finals were a high-capacity event series and the combination of INTIX Box Office and 2.0 Scanning apps allowed entry processes to be streamlined, making waiting in lines a thing of the past and ultimately creating the best possible event experience for attendees from the moment they reached the ground!</li>
<li>INTIX apps require connection to a phone network and use a very small amount of data. Event staff responded positively to using their own devices at events; the convenience and familiarity of using their own devices encouraged confidence and self-sufficiency, allowing them to focus on the most important part of their job: getting attendees into the event with ease! For events that may prefer to use tablet devices or may only have access to wi-fi, Stripe Bluetooth payment readers can be easily connected as an alternative way of taking payment.</li>
</ul>
<h3><i>The Bigger Picture Benefits</i></h3>
<ul>
<li>Audience growth is a built-in feature of INTIX as purchasers are easily able to become subscribers to your organisation. The<span>&nbsp;</span><a href="https://www.intix.com.au/org/vfl" target="_blank" rel="noopener">VFL</a><span>&nbsp;</span>saw unprecedented digital pre-sales for their events as the season continued as they were able to announce when new events went on sale to their existing Finals audience. Using the INTIX Marketing suite involves no additional costs, allows you to send event announcements, emails and push notifications to your subscribers with ease and, just like the<span>&nbsp;</span><a href="https://www.intix.com.au/org/vfl" target="_blank" rel="noopener">VFL</a>, encourages great sales conversion. The<span>&nbsp;</span><a href="https://www.intix.com.au/org/vfl" target="_blank" rel="noopener">VFL</a><span>&nbsp;</span>observed 10x growth in both online sales and audience growth over the first 3 weeks of their Finals. (update with growth analytics from finals!!)</li>
<li>There are additional organisational benefits to using the Tap-to-Pay solution through INTIX Box Office. While online ticketing gives you direct insight into who is purchasing tickets to your events, typically walk-up sales are a mystery. With tokenised Stripe payments, any cards used previously in the INTIX system will be recognised and fed into your audience analytics. For the<span>&nbsp;</span><a href="https://www.intix.com.au/org/vfl" target="_blank" rel="noopener">VFL</a>, this data is essential to understanding their audiences and setting up the league for informed growth.</li>
<li>It can be daunting, but there are a lot of reasons to consider switching to cashless payment options for events and the<span>&nbsp;</span><a href="https://www.intix.com.au/org/vfl" target="_blank" rel="noopener">VFL</a><span>&nbsp;</span>Finals are a great example of the benefits of this change. Post-Covid, most of the public are well-educated in cashless payments in retail and event spaces. For the<span>&nbsp;</span><a href="https://www.intix.com.au/org/vfl" target="_blank" rel="noopener">VFL</a>, there were some reservations about transitioning to cashless payments; would the walk-up crowd for match days expect to be able to pay cash and how much of a problem would this create? In practice, these concerns proved unfounded. Across the season less than a handful of customers came only armed with cash and it was easy for someone friendly with a card to make a purchase on behalf of these individuals. As the season progressed, attendees became aware of cashless payment and came prepared for card payments, even noting directly to staff how this was making entry to the games faster and easier.</li>
<li>While<span>&nbsp;</span><a href="https://www.intix.com.au/apple-tap-to-pay-on-iphone" target="_blank" rel="noopener">INTIX Box Office</a><span>&nbsp;</span>offers the ability to charge a sale to cash – you are invoiced for your ticketing fees on these sales post-event– it’s worth considering whether offering cash sales is truly benefiting your business. Cash handling is resource intensive and fraught with error; beyond costly payment infrastructure, you need to organise cash floats, you require security for cash handling, and there is the messy business of reconciliation after the event. If cash payment is a requirement of only a fraction of your event attendees, the costs of including this convenience may no longer add up and the INTIX Box Office solution is for you; one device taking all sales with all income reconciled directly in your Stripe account with no margin for error.</li>
</ul>
<blockquote><i>"As a club that is always looking to innovate and provide better [operations] we were keen to find a ticketing system [INTIX] that could provide us with CRM, Marketing, Game Day and Event access and more. The INTIX system has provided us with all of this and we have found it a great product." - Paul Malcolm</i></blockquote>
<h2>The Outcomes</h2>
<p>With a single low-cost and easy to implement solution for sales and scanning, the<span>&nbsp;</span><a href="https://www.intix.com.au/org/vfl" target="_blank" rel="noopener">VFL</a><span>&nbsp;</span>were able to manage gate sales in a way that reduced administrative and staffing support while creating a great walk-up experience for event attendees. Add to this a huge boost to pre-sales and audience growth through the INTIX ecosystem and you have an unbeatable system for ticket sales and audience management.</p>
<h3><i>How do we make it happen?</i></h3>
<p>With INTIX , both sales and scanning can be managed with a single device and the INTIX team makes the transition to these systems a breeze and our support team make sure implementation is pain-free. Taking the time to understand your events and the unique needs of your audiences, INTIX staff are well positioned to advise on the best approaches to ticketing your event. We offer dedicated client management to onboard staff and provide ongoing support for using INTIX. For the<span>&nbsp;</span><a href="https://www.intix.com.au/org/vfl" target="_blank" rel="noopener">VFL</a><span>&nbsp;</span>this included direct training with event administrators, video meetings to guide individual Clubs through systems prior to event days, and alongside supplementary guides to refer to on the day, allowed them to confidently train event staff and volunteers in scanning and sales in minutes. INTIX also offers out-of-hours tech support directly with our Melbourne based team and can assist with staffing support for major events. At all points of your ticketing journey, INTIX makes sure you have the back up you need, when you need it most.</p>
<blockquote><i>"We have been extremely fortunate to partner with INTIX...who have provided the resources, care and support needed to ensure our customers have a great experience at the footy." - Marcus Ashcroft</i></blockquote>
<p>While<span>&nbsp;</span><a href="https://www.intix.com.au/org/vfl" target="_blank" rel="noopener">VFL</a><span>&nbsp;</span>finals may be large scale events, the combination of using INTIX for easy Tap to Pay sales on event day sales and ticket scanning is something that can be scaled to any size of event. The advantages remain true, you minimise infrastructure costs, event administration and staffing requirements as benefits to your business while making event entry easy and seamless for your attendees.</p>
<p>If you are looking for the same great results audience growth and event experience for your next ticketed event.<span>&nbsp;</span><a href="https://www.intix.com.au/organizer/request-a-demo" target="_blank" rel="noopener">Reach out</a><span>&nbsp;</span>to us to let us know how we can revolutionize your ticketing and audience management.</p>

<h2>The Challenge</h2>
<p>What is the most effective way to manage ticketing when you have an event where most attendees want to pay upon entry? This question was critical for the Victorian Football League (<a href="https://www.intix.com.au/org/vfl" target="_blank" rel="noopener">VFL</a>) as they approached their Finals series which anticipated crowds largely comprised of walk-up sales. To complicate the picture, this series extended over multiple weekends with multiple venues; all of which had different levels of ticketing infrastructure, no unified approach to event day sales and no way to ensure capacity management or safe cash handling for high volume events!</p>


An accreditation solution compatible to access control and ticketing

With over 100 unique events through their season, and needing to manage players, staff, broadcast media, talent scouts, umpires and life members, AFL Northern Territory needed a simple low-administration solution to ensure that event entry for these individuals was seamless, and easy to track.

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<h2>The Challenge</h2>
<p>Create hassle-free Accreditation across league events. This was a question posed by<span>&nbsp;</span><a href="https://www.aflnt.com.au/" target="_blank" rel="noopener">AFL Northern Territory (AFLNT)</a><span>&nbsp;</span>with over 100 unique events through their season, and needed to manage players, staff, broadcast media, talent, scouts, umpires and life members. They needed a simple low-administration solution to ensure that event entry for these individuals was seamless, and easy to track.</p>
<h2>Key Pain Points</h2>
<ol>
<li>Ability to add to manage multiple events</li>
<li>Use existing hard copy accreditation passes with barcodes and provide a digital version</li>
<li>Limit different accreditation types to different events</li>
<li>Limit access to different match areas based on accreditation type</li>
<li>Access existing club match ticketing and memberships managed by individual clubs</li>
<li>Reporting at both league (access reports) and match level (capacity management)</li>
<li>Simple communication tool via email, SMS and push notifications</li>
</ol>
<p><img src="https://d2jun3ty2bmcrf.cloudfront.net/website/img/case-studies/tyadez.png" alt="AFL NT Accreditation Passes" title="AFL NT Accreditation Passes" loading="lazy" width="940" height="788"></p>
<h2>The Solution</h2>
<p>Through<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a>,<span>&nbsp;</span><a href="https://www.aflnt.com.au/" target="_blank" rel="noopener">AFL NT</a><span>&nbsp;</span>were easily able to upload accreditations for their entire season and create passes that were able to be scanned for entry at all matchdays. This great set-and-forget feature takes the manual work out of managing accreditations and creates an easy solution for your administrative team and stakeholders alike. The set up is simple and the benefits are evident:</p>
<h3><i>Simple set up</i></h3>
<ul>
<li>Setting up your Accreditation types is easy. Upload your list of contact and unique barcodes, assign an Accreditation type and you are set for the season.</li>
<li>Accreditation in INTIX is designed to be used with ticketed events. With one click you can add an Accreditation type to any of your events giving you easy control over your event access.</li>
<li>You can offer a digital accreditation pass or create printed collateral like a lanyard with ease. No maintenance is required; individual passes have the same code, for all events, all season. The<span>&nbsp;</span><a href="https://www.aflnt.com.au/" target="_blank" rel="noopener">AFL NT</a><span>&nbsp;</span>chose to produce printed lanyards that are easily scanned on entry.</li>
<li>You are in full control and can make changes to individual accreditations types or individual access at any time.</li>
</ul>
<h3><i>Easy event entry and operations</i></h3>
<ul>
<li>INTIX Accreditation takes the unknowns out of event entry: your stakeholders scan and go with their pass for the same easy entry at every event.</li>
<li>With a digital accreditation solution there is no need create manual lists or rely on briefing ground staff to manage entry, individuals with Accreditation can be scanned in just like any ticket holder. This minimises your administrative preparation and reduces your staffing requirements on site.</li>
<li>With a digital accreditation solution you can know more about your stakeholders. You can see who is scanned in at any event in real time and know who is on the ground when you need to know! You can also have insights in to who is using their Accreditations and when, ultimately helping you understand your attendance footprint better.</li>
</ul>
<h2>The Outcomes</h2>
<p>Ultimately, this helped AFLNT understand how their Accreditation types were being used as part of their audience footprint.</p>
<h3><i>Simple set up</i></h3>
<p>If you are using INTIX for your digital or event-day sales, the Accreditation function is available in your organisation account. After preparing your accreditation list to be uploaded, setting you up for the season takes a few clicks!</p>
<p>While with our easy-to-use platform you can set up and manage your own Accreditation, our Australian-based teams offer dedicated client support at all stages of your ticketing journey. From personalised onboarding to advice and support across you season, our team make sure you have the backup you need, when you need it most. If you are looking for the same easy Accreditations as the VFL, reach out!</p>
<p>If you are looking for the same great league based accreditation solution.<span>&nbsp;</span><a href="https://www.intix.com.au/organizer/request-a-demo" target="_blank" rel="noopener">Reach out</a><span>&nbsp;</span>to us to let us know how we can revolutionize your accreditation and audience management.</p>
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A Digital Ticketing, Membership and Audience Management Ecosystem

Southside Flyers are a National Women’s League Basketball Club from Melbourne, Australia who found that the ticketing, marketing and event operation needs of the club were complex and hard to manage.

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<h2>The Problem</h2>
<p><a href="https://www.intix.com.au/artist/southside-flyers" target="_blank" rel="noopener">Southside Flyers</a><span>&nbsp;</span>are a National Women's League Basketball Club from Melbourne, Australia who found that the ticketing, marketing and event operation needs of the club were complex and hard to manage. Using a combination of software platforms and ad-hoc manual lists, there was no way to communicate between these systems, leading to burdensome administration and a limited understanding of the activities of their audience.</p>
<p><a href="https://www.intix.com.au/artist/southside-flyers" target="_blank" rel="noopener">Southside Flyers</a><span>&nbsp;</span>needs were diverse, as were their management of these needs; online ticket sales, event day ticket sales, club memberships, club accreditation, complimentary ticketing, audience marketing and event-day ticketing operations were all being coordinated in different ways. This approach was burdensome on time-poor staff, prone to error, and took an array of expensive platform subscriptions and event infrastructure to manage. Critically, this left little resources left for the important activities of audience growth and development.</p>
<h2>The Solution</h2>
<p>Enter INTIX, a comprehensive digital ticketing and audience management ecosystem, that was a perfect fit to allow<span>&nbsp;</span><a href="https://www.intix.com.au/artist/southside-flyers" target="_blank" rel="noopener">Southside Flyers</a><span>&nbsp;</span>to streamline their event administration through a single low-cost and easy to use platform. The immediate benefits were apparent:</p>
<ul>
<li>A unified system for event administration eliminated the need to pay subscription fees to membership, marketing and sales platforms, as well as reducing administrative labor for<span>&nbsp;</span><a href="https://www.intix.com.au/artist/southside-flyers" target="_blank" rel="noopener">Southside Flyers</a><span>&nbsp;</span>staff as varied functions can be automated from within the INTIX platform. Best of all for any organisation, fees from all sales can be passed on to customers and revenue is instantly reconciled at the time of purchase; no more additional work for your Finance team, confusing settlements or waiting until post-event to have access to your funds.</li>
<li>Online membership and ticket sales experiences were improved for<span>&nbsp;</span><a href="https://www.intix.com.au/artist/southside-flyers" target="_blank" rel="noopener">Southside Flyers</a><span>&nbsp;</span>audiences through secure digital payments and dedicated INTIX customer service support for purchasers. With the option to select their own seats at the time of purchase and access to tickets via their INTIX ticket wallet, customers are given the flexibility to manage their experience including forwarding tickets, changing ticket names, and even reselling their tickets, reducing the need for manual assistance from club staff.</li>
<li>The integrated INTIX 2.0 Scanning app and INTIX Box Office app with Tap to Pay streamlined quick and hassle-free event entry for audiences while minimizing infrastructure and staffing costs for<span>&nbsp;</span><a href="https://www.intix.com.au/artist/southside-flyers" target="_blank" rel="noopener">Southside Flyers</a><span>&nbsp;</span>to manage game day operations.</li>
<li>Sales and attendance analytics are updated in real-time within INTIX and can be used to enhance your event marketing and grow your audience. Sending push notifications and fully customisable eDMs from within the platform allowed the<span>&nbsp;</span><a href="https://www.intix.com.au/artist/southside-flyers" target="_blank" rel="noopener">Southside Flyers</a><span>&nbsp;</span>to easily promote Memberships and event on-sales to their audience to see immediate sales outcomes.</li>
</ul>
<h2>The Outcomes</h2>
<p>Here is what<span>&nbsp;</span><a href="https://www.intix.com.au/artist/southside-flyers" target="_blank" rel="noopener">Southside Flyers</a><span>&nbsp;</span>have to say about how INTIX has changed their approach to ticketing and audience management:</p>
<blockquote><i>"INTIX was the right fit for the Southside Flyers. We were moving to a new stadium and needed a solution that streamlined ticketing and membership administration and introduced patrons and members to a new, efficient digital ticketing service. INTIX provided a versatile, easy to use and maintain cost effective system and worked closely with us to implement, ensuring it was easy to use and maintain. Importantly the client support provided by INTIX has been exceptional, whenever we needed assistance or advice on the best outcomes for sales and audience growth and support for our customers, INTIX were quick to assist and deliver the best solutions. The ability to pass on fees to customers, and the instant revenue reconciliation has been very valuable to our team."</i><span>&nbsp;</span>- Ian Coutts</blockquote>
<h3><i>How do we make it happen?</i></h3>
<p>Transitioning from familiar systems can seem like a daunting task, especially in the time-poor events industry, but INTIX is an easy-to-use system. Not only is it a time and money-saving platform that can streamline your ticketing and audience management, INTIX provides full client support to make this transition pain-free. From taking the time to understand your business and advise on the best approaches to your needs, to dedicated client management to onboard staff and provide ongoing support using INTIX, and as an innovative and technologically adaptive company, INTIX focuses not only on best-practice solutions but next-practice solutions; if we can’t solve your problems yet, we will work with you to provide the support and create the technology that can.</p>
<p>If you are looking for the same great results as<span>&nbsp;</span><a href="https://www.intix.com.au/artist/southside-flyers" target="_blank" rel="noopener">Southside Flyers</a>, INTIX is for you.<span>&nbsp;</span><a href="https://www.intix.com.au/organizer/request-a-demo" target="_blank" rel="noopener">Reach out</a><span>&nbsp;</span>to us to let us know how we can revolutionize your ticketing and audience management.</p>
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How FICTION nightclub is using INTIX for marketing and sales growth

Ever wondered how a buzzing entertainment venue in Canberra manages to host multiple events each weekend effortlessly?

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<h2>The Challenge</h2>
<p><a href="https://www.intix.com.au/org/fiction-club" target="_blank&quot;">FICTION</a><span>&nbsp;</span>is a multi-purpose entertainment venue in Canberra, Australia. As hub for club culture,<span>&nbsp;</span><a href="https://www.intix.com.au/org/fiction-club" target="_blank&quot;">FICTION</a><span>&nbsp;</span>hosts a busy schedule of feature artists and DJs with multiple unique ticketed events each weekend. Not only did<span>&nbsp;</span><a href="https://www.intix.com.au/org/fiction-club" target="_blank&quot;">FICTION</a><span>&nbsp;</span>need a way to manage online ticketing with ease, they wanted a system that would help easily create marketing and grow their audience without the time-consuming administration of maintaining customer data across events.</p>
<h2>The Solution</h2>
<p>Enter<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank&quot;">INTIX</a><span>&nbsp;</span>a ticketing platform that could not only make ticketing their many individual events easy, but allowed<span>&nbsp;</span><a href="https://www.intix.com.au/org/fiction-club" target="_blank&quot;">FICTION</a><span>&nbsp;</span>to create a single source to manage and market to their audience.</p>
<h3><i>Easy Feature-packed Ticketing</i></h3>
<ul>
<li>Managing ticketed event in INTIX is hassle-free, with an easy to understand platform with feature-packed customisation, you can design and replicate your perfect event set-up with a few clicks. For<span>&nbsp;</span><a href="https://www.intix.com.au/org/fiction-club" target="_blank&quot;">FICTION</a><span>&nbsp;</span>CLUB, the ability to pass on ticket fees maximises their revenue and the ability to easily copy events and marketing campaigns has been a huge time saver.</li>
<li>INTIX puts control in the hands of customers with many convenient self-service features such as being able to forward, change names, and re-sell tickets from their digital ticket wallet. When customers do need help, the dedicated INTIX customer service team responds to enquiries. For<span>&nbsp;</span><a href="https://www.intix.com.au/org/fiction-club" target="_blank&quot;">FICTION</a>, they were able to eliminate the need to manage customer enquiries and better focus their resources on running their events.</li>
</ul>
<h3><i>Engage your audience</i></h3>
<ul>
<li>In INTIX, the ticketing experience is fully customisable and feature packed. Not only can you create your ideal ticketing experience, but many of these features can work to help engage and grow your audience!<span>&nbsp;</span><a href="https://www.intix.com.au/org/fiction-club" target="_blank&quot;">FICTION</a><span>&nbsp;</span>use these features adaptively:
<ul>
<li>Event pre-sale sign-up allows them to grow their database</li>
<li>Event announcements via email and push notifications drive customer awareness and early event sales</li>
<li>Tiered pricing ticket releases incentivise early bookings and drive sales conversion</li>
<li>Promocodes and offers can be set live with ease to boost sales</li>
</ul>
</li>
</ul>
<h3><i>Seize your Opportunities for Growth</i></h3>
<ul>
<li>For<span>&nbsp;</span><a href="https://www.intix.com.au/org/fiction-club" target="_blank&quot;">FICTION</a>, audience growth is everything. Creating awareness of events, building pre-sale hype and customer re-engagement is critical to success. With the ability to manage contacts and campaigns in one system, INTIX provides all the tools to easily engage and grow your audience and sales.</li>
<li>INTIX uses automations that coordinate your audience contacts without the need to manually export or manage data through external platforms.<span>&nbsp;</span><a href="https://www.intix.com.au/org/fiction-club" target="_blank&quot;">FICTION</a><span>&nbsp;</span>can see all their subscribers from all events in one place and engage them with ease.</li>
<li>INTIX has a free built-in marketing suite that allows you to announce events to your audience, send push notifications, email event attendees and send eDMs to your audience. You can build and replicate marketing campaigns in moments, making keeping in contact with your audience fuss-free.</li>
</ul>
<h2>The Outcomes</h2>
<p>By actively using INTIX features to understand and engage with their audiences, online sales for<span>&nbsp;</span><a href="https://www.intix.com.au/org/fiction-club" target="_blank&quot;">FICTION</a><span>&nbsp;</span>events have grown from strength-to-strength and they have a robust contact database to ensure ongoing success. Their event administration and customer management has been simplified which, alongside the low-cost ticketing and integrated marketing capabilities of INTIX, have saved<span>&nbsp;</span><a href="https://www.intix.com.au/org/fiction-club" target="_blank&quot;">FICTION</a><span>&nbsp;</span>time and money.</p>
<h3><i>How do we make it happen?</i></h3>
<p>If you are using INTIX for your online or event-day sales, our platform is versatile and can be scaled for all sizes and frequencies of events. Setting up your events is easy and our Melbourne-based team offers dedicated client support so you get the maximum use of all the features of INTIX. From personalised onboarding to advice and support across your events, our team make sure you have the backup you need, when you need it most. If you are looking for the same easy event administration, online sales and marketing as<span>&nbsp;</span><a href="https://www.intix.com.au/org/fiction-club" target="_blank&quot;">FICTION</a>,<span>&nbsp;</span><a href="https://www.intix.com.au/organizer/request-a-demo" target="_blank" rel="noopener">reach out</a><span>&nbsp;</span>to our team!</p>
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A Winning Ticketing Strategy for Sports Leagues

How Hockey One transformed their ticketing and audience management with INTIX.

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<h2>The Challenge</h2>
<p><a href="https://www.intix.com.au/discover/sports/hockey-one" target="_blank" rel="noopener">Hockey One</a><span>&nbsp;</span>is Australia’s National Hockey League comprised of 7 franchises. Historically, individual clubs have been managing their own event ticketing and membership through a range of systems. Data manually surfaced from these systems was administratively burdensome to understand and prone to error, leaving Hockey One without a reliable source of truth to understand league audiences and revenue. Understanding audiences is critical for league growth and a non-unified approach to ticketing was creating roadblocks for Hockey One to create effective growth strategies or easily communicate with their audiences.</p>
<h2>The Solution</h2>
<p>Enter<span>&nbsp;</span><a href="https://www.intix.com.au/">INTIX</a>, a comprehensive digital ticketing and audience management platform, that was able to provide a flexible ticketing solution for individual clubs, a platform to centrally manage finals series ticketing, as well as a platform that could allow Hockey One to have greater access to sales and audience data across the league. This set the league up for easy marketing and great sales results as they moved towards their finals.</p>
<p>The move to<span>&nbsp;</span><a href="https://www.intix.com.au/">INTIX</a><span>&nbsp;</span>had measurable benefits to Clubs, customers and the League overall:</p>
<blockquote><i>"The<span>&nbsp;</span><a href="https://www.intix.com.au/">INTIX</a><span>&nbsp;</span>team were enormous help in the lead up to the Finals, as they provided great advice on what might work and what could be improved through the system's capability."</i><span>&nbsp;</span>- Sash Herceg</blockquote>
<h3><i>Club Benefits</i></h3>
<ul>
<li>A League-wide agreement to use INTIX as the<span>&nbsp;</span><a href="https://www.intix.com.au/discover/sports/hockey-one" target="_blank" rel="noopener">Hockey One</a><span>&nbsp;</span>ticketing provider allowed individual clubs to access to INTIX at the best possible price, ensuring that club revenue is maximized while having access to a system that has the versatility of streamlining season memberships, online ticketing, accreditation, event-day sales, marketing and audience analytics all from within one easy-to-use platform. The cost and time savings were evident: no subscription to business management and marketing tools, a reduction in time-consuming event administration, and, best of all, clubs receive pay-outs from their ticket sales in real-time giving you access to funds when you need them most.</li>
<li>The integrated<span>&nbsp;</span><a href="https://support.intix.com/hc/en-us/articles/360024803433" target="_blank" rel="noopener">INTIX Scanning app</a><span>&nbsp;</span>and<span>&nbsp;</span><a href="https://www.intix.com.au/apple-tap-to-pay-on-iphone" target="_blank" rel="noopener">INTIX Box Office app with Tap to Pay</a><span>&nbsp;</span>streamlined quick and hassle-free event entry for audiences. Alongside a great match-day experience for guests, this minimised infrastructure and staffing costs for clubs to manage event sales and operations.</li>
<li>INTIX was able to offer dedicated onboarding and support to all clubs to manage their sales and audiences across the season, empowering clubs to use INTIX with ease and confidence. INTIX were on hand to help develop customised solutions to suit the needs of each club and ensure the best outcomes for club and customer alike.</li>
</ul>
<h3><i>Customer Benefits</i></h3>
<ul>
<li>INTIX creates a seamless user experience through secure digital payments, dedicated customer support, and a<span>&nbsp;</span><a href="https://www.intix.com.au/about/app" target="_blank" rel="noopener">digital ticket wallet</a><span>&nbsp;</span>that allows purchasers to see all their tickets in one place. With INTIX, customers are empowered with a range of self-service options like ticket forwarding and re-sale to manage their tickets. This allowed for a consistent and elevated ticketing experience for customers across the league and built great positive sentiment for<span>&nbsp;</span><a href="https://www.intix.com.au/discover/sports/hockey-one" target="_blank" rel="noopener">Hockey One</a>.</li>
</ul>
<h3><i>League Benefits</i></h3>
<ul>
<li>By unifying all League sales through one platform,<span>&nbsp;</span><a href="https://www.intix.com.au/discover/sports/hockey-one" target="_blank" rel="noopener">Hockey One</a><span>&nbsp;</span>was able to build their audience significantly. By including a league marketing opt-in across all club events,<span>&nbsp;</span><a href="https://www.intix.com.au/discover/sports/hockey-one" target="_blank" rel="noopener">Hockey One</a><span>&nbsp;</span>was able to significantly increase their subscriber audience and have the data and contacts they need to create strategic growth. Eliminating the need for complex data management,<span>&nbsp;</span><a href="https://www.intix.com.au/discover/sports/hockey-one" target="_blank" rel="noopener">Hockey One</a><span>&nbsp;</span>were poised to promote their Finals series to great success during the season as well as being set-up with all the data they need to engage with and grow their audiences post-season.</li>
<li>INTIX is able to facilitate easy to navigate and visually appealing ticket landing pages that can increase sales across a league. Through a<span>&nbsp;</span><a href="https://www.intix.com.au/discover/sports/hockey-one" target="_blank" rel="noopener">Hockey One</a><span>&nbsp;</span>landing page, customers were able to see and purchase tickets for all club games from one link. Not only could this maximise the reach of club and league marketing activities, but it also encouraged great sales conversion by making it easy for customers to locate tickets for any match.</li>
<li>INTIX provides the perfect ticketing solutions for managing ticketing during finals. By building finals events at a league level,<span>&nbsp;</span><a href="https://www.intix.com.au/discover/sports/hockey-one" target="_blank" rel="noopener">Hockey One</a><span>&nbsp;</span>were able to reduce the administrative burden on host clubs, avoided the complicated reconciliation of event sales between clubs and the league, created great visibility of sales and audiences across the series, and allowed<span>&nbsp;</span><a href="https://www.intix.com.au/discover/sports/hockey-one" target="_blank" rel="noopener">Hockey One</a><span>&nbsp;</span>to agilely pivot sales strategy to maximise finals match sales.</li>
</ul>
<blockquote><i>"At the League level, it's been great to have all the statistics and data across the League easily accessible to help us make real-time decisions." - Sash Herceg</i></blockquote>
<h2>The Outcomes</h2>
<p>INTIX allows you to create not only a great ticketing experience for your League audiences, but allows you to see the picture of the League in one place and at a glance. Not only does this improve administration at a Club level, but allows your League to have analytics that can support agility, strategy and growth.</p>
<p>Here is what Sash Herceg, Executive Manager -<span>&nbsp;</span><a href="https://www.intix.com.au/discover/sports/hockey-one" target="_blank" rel="noopener">Hockey One</a>, has to say about how INTIX has changed their approach to League ticketing and audience management:</p>
<blockquote><i>"From the beginning, Alex and the team at INTIX have been amazing to deal with - always ready to address any feedback from the Clubs or the League. They invested a lot of time and effort in helping us set up the system at the start, and continued to support us throughout the season."</i></blockquote>
<h3><i>How do we make it happen?</i></h3>
<p>Getting buy-in from clubs to change systems can seem like a challenge; they may be stuck in their ways or daunted by transitioning from familiar systems, especially when time or resource poor. When supported by the backing of a league, change is more easily adopted and staff can share key learnings. Any resistance quickly disappears once clubs realize the cost and time-saving benefits, as well as the versatility, of the INTIX platform.</p>
<p>INTIX provides full client support to make any transition pain-free. Taking the time to understand individual Clubs and their audiences, INTIX staff are well positioned to advise on the best approaches to ticketing and audience management. We offer dedicated client support at all stages and, as an innovative and technologically adaptive company, INTIX focuses not only on best-practice solutions but next-practice solutions; if we can’t solve a challenge yet, we will work with you to create the technology that can!</p>
<p>If you are looking for the same great results as<span>&nbsp;</span><a href="https://www.intix.com.au/discover/sports/hockey-one" target="_blank" rel="noopener">Hockey One</a><span>&nbsp;</span>for your sporting league,<span>&nbsp;</span><a href="https://www.intix.com.au/">INTIX</a><span>&nbsp;</span>is for you.<span>&nbsp;</span><a href="https://www.intix.com.au/organizer/request-a-demo" target="_blank" rel="noopener">Reach out</a><span>&nbsp;</span>to us to let us know how we can revolutionise your ticketing and audience management.</p>
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How the JackJumpers sell out their Junior Clinics

While their game day ticketing is managed by their home venue, the JackJumpers run a large number of clinics, member events, and non-game day events across the state of Tasmania, all of which have varied ticketing requirements.

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<h2>The Challenge</h2>
<p><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">Tasmania JackJumpers</a><span>&nbsp;</span>are a NBL Basketball team based out of My State Arena in Hobart. While their game day ticketing is managed by their home venue, the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a><span>&nbsp;</span>run a large number of clinics, member events, and non-game day events across the state of Tasmania, all of which have varied ticketing requirements.</p>
<p>Clinics are particularly complex: participant details need to be collected, they have varied venues with varied capacities, and these high-demand frequently sold-out clinics lead to lots of customer enquiries about ticket availability, registrant name changes, refunds, and exchanges.</p>
<p>The management of these events was taking a toll on the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a><span>&nbsp;</span>team, who needed a low-admin solution that allowed them to be able to build, sell, and run their events and to minimise customer service support. With so many events, the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a><span>&nbsp;</span>also saw the opportunity to grow their audience and sales, and wanted a one-touch solution to promote their events and manage their audience.</p>
<h2>The Solution</h2>
<p>As a platform that allows businesses to easily build and sell ticketed events with integrated marketing and audience management tools,<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>was a perfect fit for the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a>. The transition to the platform was easy with dedicated client support from the<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>team and the benefits were immediate at all levels: easy event administration, improved customer experiences, and stellar audience and sales growth.</p>
<h3><i>Simple Custom Events for Clients</i></h3>
<p>The<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a><span>&nbsp;</span>were able to greatly reduce their administrative workload in creating events and preparing for event operations through the customisable features of<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a>.</p>
<ul>
<li><strong>Easy low-admin event management</strong><br>Eliminating the need for taxing event administration, the<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>platform is user-friendly to build and manage events. Our intuitive and flexible system is easy to learn and our client support team are there to train you in platform use and set you up for success. With one-click event duplication, the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a><span>&nbsp;</span>were easily able to replicate events in an instant; only needing to update key event details - like date and time – which made building their busy event schedule easy. Getting new events on sale and making changes is easy and fast, less prone to manual error than clunky ticketing systems or ad-hoc spreadsheets, and free’s up time for staff.</li>
<li><strong>Fully customisable ticketing</strong><br>With<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a>, you have full control to design the ticketing experience that you and your customers need. You have full flexibility to craft your ticket options, checkout experience, and the level of flexibility that you want to offer your customers. Best of all, the ability to add dynamic check out questions allows you to collect all the information you require from purchasers, making event registrations a breeze.</li>
<li><strong>Attractive Event Branding</strong><br>From the<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>platform you have access customise a fully branded landing pages for your organisation and events. No matter what the size of event, your organisation looks professional, which helped the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a><span>&nbsp;</span>create a recognisable brand for their flourishing clinics and events.</li>
<li><strong>Easy attendee management</strong><br>Easy exporting of customer data makes event operations pain-free. Capturing all the data you need at checkout, you are fully prepared to know who is coming to your events ahead of the day. This was invaluable for the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a><span>&nbsp;</span>who run clinics all over the state and on varied days of the week. Staff needing registrant information could be easily added to<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>and surface registrant data when they needed it with no need to coordinate and distribute lists manual lists.</li>
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<h3><i>Simple, flexible ticketing for Customers</i></h3>
<p>For the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a>, previously bombarded by customer emails and change requests, the need to provide time-consuming customer support became a thing of the past. INITIX’s flexibility for customer self-service and deedicated customer support channel allowed the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a><span>&nbsp;</span>to refocus their resources on marketing and running their events.</p>
<ul>
<li><strong>Customer self-service</strong><br><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>is convenient and easy to use for customers, offering safe payments and flexible control over their ticketing experience. Within their<span>&nbsp;</span><a href="https://www.intix.com.au/mobile" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>digital ticketing wallet, customers can self-serve with options like the ability to forward tickets, complete name changes, and re-sell their tickets with ease.</li>
<li><strong>Customer service support</strong><br>The self-service not only gives your customers control but eliminates the need for your organisation to provide customer service support to purchasers. When customers do have questions about their order, the<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>dedicated customer service team is here to help with their enquiry.</li>
</ul>
<h3><i>Enhanced Audience and Sales Growth</i></h3>
<p>For the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a>, using<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a>'s event announcements and inbuilt marketing has helped them to grow their clinic program. This audience engagement and sales growth is seen not only in an increase of customers purchasing repeat enrollments, but the ideal result of clinics selling out within minutes of being announced.</p>
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<li><strong>Automated tools to build and target your audience</strong><br><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>builds your audience through collecting customer, audience and sales analytics across your events without manual data management. With this knowledge in hand, you can shift your energies to pursuing growth opportunities. With a flourishing subscriber base, the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a><span>&nbsp;</span>were able to find opportunities to better engage their core audiences for clinics and their enrolments that have grown from strength to strength with increased demand and purchasing urgency for customers not wanting to miss out.</li>
<li><strong>Easy Intergrated Marketing</strong><br>It doesn’t matter how well you know your audience if you don’t have an easy way to reach them and<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a>'s fully integrated marketing features allow you to send event announcements, emails and<a href="https://www.intix.com.au/mobile" target="_blank" rel="noopener">push notifications</a><span>&nbsp;</span>directly to your audience. You can create fully customised and visually appealing communications that boost can the perception of your brand while avoiding the expensive subscription fees of external marketing platforms like Mailchimp. No manual lists, no data maintenance, no expensive platforms: all your sales and contacts in one platform.</li>
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<h3><i>Easy and Affordable Event Management</i></h3>
<p>For the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a>,<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>was a competitively priced and feature packed ticketing ecosystem that saved money and time, reducing the resources required to run their clinics and making sure their ticketing revenue was accessible in an instant.</p>
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<li><strong>Low fees, low resources, more features</strong><br>Not only does<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>offer a competitive low-fee option for ticketing your events, we offer more features than our competitors with our full-service ticketing solution. The ease and versatility of the platform offers immediate time and resource savings on event administration, our inbuilt marketing and analytics eliminates the need for multiple business platform subscriptions, and our ticket scanning and sales apps allow you to run event-days without expensive infrastructure and minimal staffing! Not only is using<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>easy, the cost savings add up quickly too!</li>
<li><strong>Maximised Revenue</strong><br>All our low fees and charges can be passed on to your purchasers, either online or during event-day sales. Without a high 'ticket tax' that customers may experience with other providers, there are fewer roadblocks to purchase and passing on fees ensures that your organisation can retain the revenue that they need.<br><br>INTIX immediately reconciles your sales to your payment account in real time. It means you have one account for all your event revenue with no waiting on invoice remittance to access your funds. When you are juggling a busy event schedule like the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">JackJumpers</a>, this eliminates the need for administrative support to finalise reconciliation and chase pay-outs, but also crashes through critical cashflow roadblock, giving you access to the funds you need to cover your event expenses when you need it most.</li>
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<h2>The Outcome</h2>
<p>For the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">Tasmania JackJumpers</a>,<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>transformed their clinic and event ticketing from an administratively burdensome maze into an easy to manage and successful event series that has grown from strength to strength. A one-stop affordable and customisable platform for their events,<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>was able to provide a solution that improved the ticketing experience for staff and customers alike and has set the club up for further audience engagement and growth. Here’s what Frances Lockhart from Tasmania JackJumpers has to say about how<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>has transformed their approach to event ticketing for their busy calendar:</p>
<blockquote><i>"The JackJumpers have been using INTIX for the past year for all our club events, from community clinics to our annual MVP Awards Dinner. We absolutely love working with the INTIX team. The individualized customer service that we receive is always prompt, friendly and personalised. The team is always willing to work with our organisation on our specific needs to find a resolution on any topics we might raise.<br><br>The INTIX system is very user-friendly and easy to use. We have no problem running multiple events concurrently and setting them up can be done very quickly – a wonderful feature in this ever-busy workplace!"</i></blockquote>
<h3><i>How do we make it happen?</i></h3>
<p><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>is affordable and feature packed, allowing you to manage your event life cycle – from on-sale, marketing, event maintenance, easy event-days and audience development – with ease. From single events to a busy event calendar,<span>&nbsp;</span><a href="https://www.intix.com.au/" target="_blank" rel="noopener">INTIX</a><span>&nbsp;</span>gives you the features and customisation that allows you to create ongoing success.</p>
<p>While with our easy-to-use platform you can set up and manage your own events, our Melbourne-based team offers dedicated client support at all stages of your ticketing journey. From personalised onboarding, ongoing advice, to event day support, our team make sure you have the backup you need, when you need it most. If you are looking for the same great results as the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">Tasmania JackJumpers</a>, reach out to us to let us know how we can revolutionize your ticketing and audience management!</p>
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How to Choose Your Ticketing Partner

Choosing the right ticketing partner is a crucial decision for event organisers.

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<p>Choosing the right ticketing partner is a crucial decision for event organisers. A good partner will not only streamline your operations but also enhance the experience for your fans and attendees. Here are some key considerations when selecting a ticketing partner:</p>
<h2>1. Understand Your Needs</h2>
<p>Assess the specific needs of your event, whether it’s a sports event, concert, or festival. Determine the type of tickets you'll offer, the expected volume, and any special requirements like reserved seating, accreditation, VIP access or group sales.</p>
<h2>2. Ease of Use</h2>
<p>A user-friendly platform is essential for both organisers and attendees. Ensure the platform offers a simple interface for ticket purchases, management, and scanning at the event, both on desktop and on mobile. Look for intuitive dashboards and easy-to-navigate portals.</p>
<h2>3. Self-serviceable</h2>
<p>The ticketing platform you use should be able to be accessed and edited by you at any time. While for larger events the platform should be there to build your event and help with operations, any changes should be possible for you to do yourself to assist in speed, accuracy and the ultimate success of your event.</p>
<h2>4. Customisation and Branding</h2>
<p>Your ticketing platform should allow for customisation to reflect your brand. When a customer purchases a ticket, it should look like they are purchasing it from you, not from a ticketing agent, this can include; custom event pages, reserved seating builds, ticket designs, branded emails, and personalised URLs. All in your brand.</p>
<h2>5. Data Ownership and Insights</h2>
<p>Choose a partner that offers complete data ownership. Access to attendee data can provide valuable insights for marketing and future events. The ability to analyse sales patterns, customer demographics, and feedback can help in refining your strategy and significantly increase return customers and revenue growth.</p>
<h2>6. Payment Processing</h2>
<p>Ensure the ticketing platform supports secure and efficient payment processing. Immediate payment processing can improve cash flow and reduce the risk of fraud. Plus it means you have your money as soon as someone purchases a ticket. No more waiting around until after the event. Look for options that offer multiple payment methods, including credit cards, Apple Pay, Google Pay, AfterPay, ZIP Pay etc.</p>
<h2>7. Customer Support</h2>
<p>Reliable customer support is critical. Whether it's troubleshooting on the day of the event or assisting with ticket sales, your ticketing partner should offer prompt and helpful support. Check for available support channels like phone, email, and live chat and ask for SLA’s on response times.</p>
<h2>8. Mobile Optimisation</h2>
<p>We know that 80% of ticket purchases are via smartphone, so a mobile-optimised platform is a must. The ticketing experience should be seamless across all devices, from purchasing to scanning and selling at the event entrance.</p>
<h2>9. Security and Compliance</h2>
<p>Ensure that your payment processing provider via your ticketing partner complies with industry standards for data security. This includes encryption, PCI compliance, and GDPR adherence. Protecting your attendees' data should be a top priority.</p>
<h2>10. Scalability</h2>
<p>As your event grows, your ticketing partner should be able to scale with you. Look for platforms that can handle increased ticket volumes and offer additional features as needed, such as advanced seating charts or integration with other event management tools. Also a ticketing platform with an in-house development team means the product can be innovated fast and evolve with the ever-changing technology of ticketing.</p>
<h2>11. Pricing and Fees</h2>
<p>Evaluate the pricing structure and fees associated with the ticketing platform. Consider both upfront costs and per-ticket fees. Transparency in pricing is important to avoid any unexpected costs. Some ticketing platforms charge inside fees, outside fees and subscription fees.</p>
<h2>Conclusion: Why INTIX is the Right Choice</h2>
<p>At INTIX, we offer a comprehensive ticketing solution that meets all these criteria. Our platform is designed with the event organiser in mind, providing ease of use, full data ownership, and exceptional customer support. With our commitment to innovation and security, INTIX ensures a seamless ticketing experience that grows with your event. Choose INTIX as your ticketing partner and elevate your event to new heights.</p>
<p>To get started with INTIX email<span>&nbsp;</span><a href="https://www.intix.com.au/blog/sales@intix.com">sales@intix.com</a></p>
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Boost Your Event's Success with Mobile Optimisation

In today's digital world, the success of events and sporting clubs depends on delivering an outstanding mobile experience. If you don't have a clean, user-friendly mobile experience for your customers, you are losing sales. Losing revenue.

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<p>In today's digital world, the success of events and sporting clubs depends on delivering an outstanding mobile experience. If you don't have a clean, user-friendly mobile experience for your customers, you are losing sales. Losing revenue.</p>
<p>The number of Australian smartphone users is expected to increase by 3.7 million to 23.6 million by 2026, up from 19.9 million users in 2017. These statistics show a rapid rise in mobile phone users, which will certainly evolve the digital landscape in Australia. As smartphone usage rises, so does consumers' appetite to engage with online products and services.</p>
<p>Mobile traffic accounts for the majority (70%) of web traffic, ticket purchases, ticket revenue, donations, and membership sales (Substrakt, 2023). This trend continues to grow year on year, highlighting the importance of optimising mobile experiences.</p>
<p>By partnering with an innovative and experienced technology company like INTIX for your next event, you can significantly enhance your event or club's performance.</p>
<p>Here's how:</p>
<h2>Seamless Mobile Ticketing</h2>
<p>Mobile devices dominate website traffic, making up over two-thirds of total traffic on average. If you have not optimised your user experience on mobile phones, you are losing sales because some people will just give up on a sale if it is too hard.</p>
<p>INTIX offers a seamless mobile ticketing system with more than 80% of our clients’ customers using a mobile device to purchase tickets or memberships.</p>
<p>With more users accessing event information and purchasing tickets via smartphones, a user-friendly mobile ticketing experience is vital. INTIX ensures that this process is smooth, quick, and easy, boosting customer satisfaction and ticket sales.</p>
<h2>Enhanced User Engagement</h2>
<p>INTIX's mobile platform is designed for effective user engagement. Tickets and memberships can be saved digitally on a smartphone.</p>
<p>Personalised push notifications, event updates, and interactive features keep your audience connected and informed. This level of engagement not only excites attendees but also builds a loyal community around your event or club.</p>
<h2>Data-Driven Insights</h2>
<p>INTIX provides valuable data and insights into user behaviour and preferences. Analysing this data helps you make informed decisions to optimise your mobile strategy, tailor marketing efforts, and improve overall user experience. This data-driven approach ensures your event or sporting club stays relevant and appealing.</p>
<p>You can use this data to see what device people are using to visit your website, and make purchases, to ensure you have enhanced user experience.</p>
<h2>Optimised Mobile Design</h2>
<p>A well-optimised mobile design is crucial for retaining users. INTIX focuses on offering a responsive and visually appealing mobile interface. This guarantees a positive user experience, whether they’re browsing event details, purchasing tickets, or checking in at the venue.</p>
<p>A polished mobile experience can significantly increase sales, return customers, and user satisfaction.</p>
<h2>Streamlined Check-In Process</h2>
<p>INTIX simplifies the check-in process with mobile QR codes and digital tickets. This not only speeds up entry but also reduces the need for physical contact, an important consideration in today’s health-conscious environment. A streamlined check-in process improves overall event efficiency and attendee experience.</p>
<h2>Simplified Payment Options</h2>
<p>INTIX supports modern payment methods like Apple Pay and Google Pay, which streamline the payment process by eliminating the need to manually enter card numbers, expiry dates, CVVs, and addresses. This optimisation reduces friction at the final purchase stage, ensuring more successful transactions and fewer abandoned carts.</p>
<h2>Conclusion</h2>
<p>Optimising the mobile user experience is essential for the success of any event or sporting club. INTIX provides the tools and features necessary to enhance mobile engagement, streamline processes, and deliver valuable insights. By leveraging INTIX, you can ensure a superior mobile experience that drives attendance, engagement, and loyalty, ultimately contributing to the success of your event or club.</p>
<p>For more detailed insights, you can access the<span>&nbsp;</span><a href="https://substrakt-live-assets.s3.amazonaws.com/2024/05/01100304/Benchmarking-Report-2024_DIGITAL.pdf" target="_blank" rel="noopener">full Benchmarking Report here</a>.</p>
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Drive more revenue with camps and skills clinics through INTIX

Sporting camps and clinics are a healthy and active way to engage kids, year-round, but also a great way to drive more revenue for your club, particularly during the off-season.

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<p>Sporting camps and clinics are a healthy and active way to engage kids, year-round, but also a great way to drive more revenue for your club, particularly during the off-season.</p>
<p>By using INTIX for these events, you significantly reduce your administration time and costs, while increasing marketing efforts through the use of our in-built targeted marketing tools.</p>
<p>A fully customisable checkout process allows event organisers to gather all the information that they need on participants in advance of clinics, allowing them to plan and deliver events with ease.</p>
<p>One-click event on-sale announcements drive sell-out events, engaging audience demand into real-time sales conversion.</p>
<p>Championship NBL clubs like the<span>&nbsp;</span><a href="https://www.intix.com.au/org/tasmania-jackjumpers" target="_blank" rel="noopener">Tasmania JackJumpers</a><span>&nbsp;</span>have used INTIX to hold basketball skills clinics with their star players, Clint Steindl and Jarred Bairstow, to encourage kids to skill up and keep active as the weather cools down.</p>
<p>Frances Lockhart, Head of Community at Tasmania JackJumpers said they run more than 100 basketball clinics through INTIX every year and sell out of almost every one.</p>
<p>"Even before we won the championship, we saw the interest in attending clinics and basketball programs increasing, and we are keen to help as many kids as possible get involved, and stay involved in sport!" Ms Lockhart said.</p>
<blockquote><i>"INTIX certainly makes the process easier from both our perspective and the customers. We have no problem running multiple events concurrently and the support we receive from the INTIX team is always so helpful and so prompt"</i><span>&nbsp;</span>- Frances Lockhart.</blockquote>
<p>While the<span>&nbsp;</span><a href="https://www.intix.com.au/org/melbourne-mavericks" target="_blank" rel="noopener">Melbourne Mavericks</a>, Australia's newest Super Netball team, has Mini Mavs learning pro skills and drills, match play, strength and conditioning and recovery.</p>
<p>INTIX works with a number of NBL, NBL1 and Netball teams on school holiday camps and clinics and have seen a significant increase in interest this year.</p>
<p>We are keen to support other local clubs in getting camps and clinics set up for school holidays to help keep kids active and engaged in sport.</p>
<p>Whatever your sport, basketball, AFL, soccer, hockey, netball, rugby and more, INTIX can help you drive more revenue through your camps and skills clinics.</p>
<p>Get in touch with us today at<span>&nbsp;</span><a href="mailto:sales@intix.com?subject=Clinics%20&amp;%20Camps%20Blog">sales@intix.com</a><span>&nbsp;</span>to help you out!</p>
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How to hold a more eco-friendly event

We are increasingly seeing more events wanting to be more environmentally friendly and sustainable in response to the growing concerns over climate change.

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<p>We are increasingly seeing more events wanting to be more environmentally friendly and sustainable in response to the growing concerns over climate change.</p>
<p>As an event organiser, there are many ways you can make your event more green.</p>
<p>Australia has made a commitment to be net-zero by 2050, and the Federal and State Governments are full steam ahead offering all kinds of assistance to events that can operate on a more carbon neutral footprint.</p>
<p>So what can you do to qualify your event for some of that funding while also having a more positive impact on the environment?</p>
<h2>1. Ditch the paper to reduce your carbon footprint</h2>
<p>Go green with<span>&nbsp;</span><a href="https://www.intix.co.uk/">INTIX</a><span>&nbsp;</span>by ditching printed tickets.<span>&nbsp;</span><a href="https://www.intix.co.uk/">INTIX</a><span>&nbsp;</span>offers a complete online ticketing solution that requires no printing. You can book, purchase and scan through our app - all while saving a few more trees in the process.</p>
<p>You can also use the same app for selling tickets at the gate with the<span>&nbsp;</span><a href="https://www.intix.co.uk/apple-tap-to-pay-on-iphone">INTIX Box Office and Tap-to-Pay</a><span>&nbsp;</span>function - reducing the need for additional hardware, receipt printing, and ultimately reducing your carbon footprint further.</p>
<p><img src="https://d2jun3ty2bmcrf.cloudfront.net/website/img/case-studies/eco-friendly2.jpg" alt="How to hold a more eco-friendly event with INTIX" title="How to hold a more eco-friendly event" loading="lazy" width="1920" height="1080"></p>
<h2>2. Digitise showbags and handouts</h2>
<p>Are you running an expo? or an event that encourages sponsors to produce flyers and coupons? Why not use a ticketing company that can push out that material via push notifications to all on-site event goers? or even email the attendees before, during, or after the event?</p>
<p>INTIX has a fully online solution that has in-built marketing capabilities including personalised direct email marketing, push notifications and SMS. Which is perfect for creating digital showbags and including sponsors and exhibitors material.</p>
<h2>3. Use app accreditations</h2>
<p>Instead of printing hundreds of plastic accreditation cards for your staff and suppliers - why not also run accreditations through the INTIX platform and<span>&nbsp;</span><a href="https://www.intix.co.uk/about/app">app</a>? It also means for a smoother event experience where you keep track of all your entrants in the one place. It also means you can keep track of real-time capacities and who has already entered and who hasn’t.</p>
<p><img src="https://d2jun3ty2bmcrf.cloudfront.net/website/img/case-studies/eco-friendly3.jpg" alt="How to hold a more eco-friendly event with INTIX" title="How to hold a more eco-friendly event" loading="lazy" width="1920" height="1080"></p>
<h2>4. Use INTIX Tap-to-Pay for event day sales</h2>
<p>Using<span>&nbsp;</span><a href="https://www.intix.co.uk/apple-tap-to-pay-on-iphone">Tap to Pay on iPhone</a><span>&nbsp;</span>or Android via the INTIX app means you don’t need to buy or hire any additional hardware to sell tickets at the gate. All you need is a compatible iPhone or Android and the INTIX Box Office app and customers can tap their card and enter. All data is captured in the same online system and they can have a receipt emailed to them if they want. No need for any paper, - eftpos terminals, or square devices!</p>
<p>These tips wont only save the environment, but they will also save you money, time and stress. They will make your event more carbon neutral - so you can apply for that ever important funding - and make the event ticketing process a breeze!</p>
<p>So if you want to add more green to your event - INTIX has the green ticket for you!</p>
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Event planning in ten easy steps - your checklist to success

We've seen a lot of events over the years. Whether you are planning a luxury event or a budget event - no matter how small or large - they all require detailed planning and organisation.

<p>We've seen a lot of events over the years. Whether you are planning a luxury event or a budget event - no matter how small or large - they all require detailed planning and organisation.</p>
<p>From establishing a concept to managing quick and easy event day entry, there are a number of steps you should consider from the very start to make event planning as stress-free as possible.</p>
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<li id="1"><strong>Establish event budget and schedule</strong><br><br>When designing your event, it is important to plan the event experiences and schedule from the very start. This will determine your budget and also help you identify exactly what you need in a ticketing partner and other suppliers.<br><br>You should choose providers that can deliver more. This will save money, precious time and improve efficiency and customer experience. Ultimately making a better event!<br><br>Think about what your levels of service will be and different price points. There might be multiple events, a VIP experience, reserved seating, promotions, cheap tickets or free tickets.<br><br>INTIX is one of the very few ticketing providers who can offer all of this in the one online platform, capturing all your event data and analytics, while still remaining competitive with price.
<blockquote><i>"Every minute you spend in planning saves 10 minutes in execution; this gives you a 1,000 percent return on energy!"</i><span>&nbsp;</span>― Brian Tracy</blockquote>
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<li id="2"><strong>Keep event branding consistent</strong><br><br>One of the first things people see for your event is the website where they buy tickets. You want to make sure this website keeps your event branding consistent so you can maximise brand awareness.<br><br>The more people see your branding - the more they relate to you and trust your brand.<br><br>Choose a ticketing provider like INTIX that allows you to complement your event by using your own branding and personalisation during ticket purchase. Rather than using the branding and style of the ticketing platform itself.<br><br>This helps your event look cool, professional and helps with promoting your event.<br><br><img src="https://d2jun3ty2bmcrf.cloudfront.net/website/img/case-studies/case-study-usa-powerlifting.jpg" alt="SCREENSHOT OF A PERSONALIZED EVENT" loading="lazy" width="1920" height="1105"></li>
<li id="3"><strong>Make ticketing the easiest part of your event</strong><br><br>Planning a successful event is hard!<br><br>Make ticketing the easiest part of your event by choosing the right ticketing partner that can do it all - you can ‘tick and flick’ ticketing off your list.<br><br>A great ticketing experience makes online sales easy, gets customers into your event fast, doesn’t cost too much, and is easy for staff to manage. INTIX is a great example of a cost-effective platform that makes setting up your online sales quick and easy. Our INTIX Scanner app can check tickets in at your event straight from your phone.<br><br>Best of all, the<span>&nbsp;</span><a href="https://www.intix.co.uk/apple-tap-to-pay-on-iphone" target="_blank" rel="noopener">INTIX Box Office app with Tap to Pay</a><span>&nbsp;</span>makes it easy to sell tickets on the day of your event. The app is free to download for all iPhones and smartphones and integrates with all your other ticketing data. Save money by not renting additional hardware, or staff, and get people in fast and securely!</li>
<li id="4"><strong>Know your customers</strong><br><br>Capture the data of the people buying tickets to your event.<br><br>INTIX integrates with Google Analytics so you view your customer data, sales data and entry data all in the one place. This can help you keep tailoring your event to better suit your audience.<br><br>This data can help you understand the age, gender and location of people interested in your event - which can optimise pre-event and post-event marketing - getting more people to this event and the next!<br><br><img src="https://d2jun3ty2bmcrf.cloudfront.net/website/img/case-studies/case-study-dashboard-data.jpg" alt="SCREENSHOT OF DATA ON THE DASHBOARD" loading="lazy" width="1620" height="758"></li>
<li id="5"><strong>Hype up your customers</strong><br><br>Everyone in event management knows that without marketing and promotion, there is no event.<br><br>But there is so much more to marketing than just getting people to buy a ticket. You need to continue to engage with your customers and get them excited about the event.<br><br>When you hype up your customers you drive more sales because your existing customers encourage friends and family to also purchase tickets. Do not underestimate the power of word-of-mouth! A customer talking about your event is worth ten times that which you write or say about yourself.<br><br>To do this - choose INTIX - who offer direct marketing services and mobile phone<span>&nbsp;</span><a href="https://www.intix.co.uk/mobile" target="_blank" rel="noopener">push notifications</a>.
<blockquote><i>"Word-of-mouth is powerful, trusted, and cheap."</i><span>&nbsp;</span>- Martin Lindstrom</blockquote>
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<li id="6"><strong>Get sales money before the event</strong><br><br>Get access to your ticket money as tickets are purchased - not after the event - to ensure you have money in your pocket for the event. This can help manage unexpected costs and you can avoid paying off debts.<br><br>You can use that money as it comes through to boost marketing and promotion if needed to help sell even more tickets!<br><br>INTIX uses payment partner Stripe so when a customer purchases a ticket the money is deposited directly into your bank account. There is no need to invoice after the event for a full payment.<br>
<blockquote><i>"Good fortune is what happens when opportunity meets with planning"</i><span>&nbsp;</span>- Thomas Edison</blockquote>
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<li id="7"><strong>Use self service</strong><br><br>D.I.Y tickets are the way of the future. Not only does self service ticketing free up more time for you to focus on your event but it also gives your customers more control.<br><br>Set up your tickets in a way that makes it easy for your customers to manage their own tickets. This means they can forward their tickets onto others they are going with, resell tickets and access tickets safely and securely.<br><br>Sell tickets with INTIX to give your customers more control.<br><br><br></li>
<li id="8"><strong>Plan entry on event day</strong><br><br>Set up your ticket scanning service well in advance of your event. Ticket scanning can manage more than just security and entry - It can also save money and time on event day!<br><br>Choose a scanning service with a free scanning app that integrates with your ticket sales data. You can get people in faster, manage capacity, see who has and hasn’t turned up and form reports to improve marketing for future events.<br><br>You will also save on staffing costs and hardware costs (no hiring scanners).<br><br>With this service, you can provide a better customer experience for everyone. Even those who forget to bring their ticket. If they are legitimate, you can quickly and securely look them up and mark their ticket as used via the app - no need to print off lists of ticket holders and manually cross them off!<br><br>You can create, distribute and scan your own event tickets with INTIX. It is super easy - only takes 30 seconds to learn how.<br><br><img src="https://d2jun3ty2bmcrf.cloudfront.net/website/img/case-studies/case-study-scanning.jpg" alt="SCANNING AT AN EVENT" loading="lazy" width="3024" height="4032"></li>
<li id="9"><strong>Keep the conversation going</strong><br><br>Why stop once the event is over? If you are planning an annual event or more events - now is the time to draw on all that data you have captured.<br><br>Use that data to create reports for your investors, refine your audience and better tailor your marketing.<br><br>Keep the conversation going. Keep talking to your customers and remind them of how great the event was so they will want to come back again - or to a different event you run.<br><br>An online ticketing platform like INTIX captures all your pre-sale, event ticket sales, attendee numbers and contact details. You have full and complete access to all of this data and can use it to maximise future opportunities.</li>
<li id="10"><strong>Use a checklist</strong><br><br>Checklists are a great way of visualising and prioritising tasks. They can help keep us on schedule so deadlines are not missed. Also it is damn satisfying to tick things off your to-do-list!<br><br>An event planning checklist can help you clear your mind and keep you to task while also keeping track of your finances. It makes for a much more enjoyable, stress-free event.</li>
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<p>We've seen a lot of events over the years. Whether you are planning a luxury event or a budget event - no matter how small or large - they all require detailed planning and organisation.</p>


Ditch the Guesswork, Embrace Live Insights with the INTIX Administrator App

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<p>INTIX, a leading provider of ticketing solutions, has launched a new Administrator App, a powerful mobile tool designed to give event organisers unprecedented real-time visibility into ticket sales, revenue, and attendance.</p>
<p>This innovative app provides event managers with the critical data they need to make informed decisions on the go, directly on their smartphones and tablets.</p>
<p>Where previously event managers have been required to log into their computer, internet browser, or even contact the ticketing company directly to understand this level of data, they can now see it live via this new app.</p>
<p>Alex Grant, CEO INTIX and Head of Product Development said the app provides the insights needed to enhance match day management and make informed, data-driven decisions on the go.</p>
<p>"This new app will help you gain a deeper understanding of fan behaviour. It updates and refreshes live as new ticket sales occur, and new attendees scan in, and will also send you notifications when a ticket category has sold out, or even as every ticket sale occurs if you want that level of detail," Mr Grant said.</p>
<p>The INTIX Administrator App delivers critical event data directly to your smartphone anytime, anywhere, empowering you to make informed decisions in real-time, including;</p>
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<li>Track live attendance figures with accurate counts of people currently at your event.</li>
<li>Live sales notifications: Monitor multi-channel ticket sales as they happen, with data on tickets sold and revenue generated.</li>
<li>Key event alerts: Receive instant notifications for critical updates, such as when a ticket category sells out, ensuring you can react quickly and efficiently.</li>
<li>Peak times of entry: Identify peak entry periods to optimise staffing and resource allocation.</li>
<li>Daily summary of sales: Review daily sales performance with high-level summaries.</li>
<li>Individual ticket sale notifications: Opt to receive a notification every time a ticket is sold.</li>
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<p>Ian Coutts, General Manager Southside Flyers, has been using the new INTIX Administrator App for WNBL games and it has been an absolute game-changer.</p>
<p>"Being able to see real-time ticket sales and revenue on my phone throughout the events is incredible. I know exactly how many tickets we have sold, how much revenue we have made and how many people are in the stadium. I can even track which ticket categories are selling best in real-time," Mr Coutts said.</p>
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INTIX Kicks Off Partnership with Football Victoria and The Home of the Matildas

Football Victoria has selected INTIX as the exclusive ticketing supplier for all Football Victoria managed events and will be the preferred provider for events at The Home of the Matilda's.

INTIX Launches No-Fee Donation Add-Ons for Event Tickets

As part of INTIX's constant desire to improve our technology and customer experience, event managers can now include donations as add-ons for tickets at no extra charge.



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<p>As part of INTIX's constant desire to improve our technology and customer experience, event managers can now include donations as add-ons for tickets at no extra charge.</p>
<p>In recent years, the concept of<span>&nbsp;</span><a target="_blank" href="https://humanrights.gov.au/our-work/publications/corporate-social-responsibility-human-rights" rel="noopener">Corporate Social Responsibility</a><span>&nbsp;</span>(CSR) has become increasingly important in the world of sports and events. Sports organisations and events collaborate with local charities and non-profit organisations to address social issues. They organise fundraising events and use their platforms to raise awareness about important causes.</p>
<p>Where other ticketing providers provide the ability to add on donations to charities and not-for-profits as part of the ticket purchase journey, they all tend to relieve a clip of this donation as part of the service, whereas INTIX does not charge anything for this extra feature.</p>
<p>INTIX Head of Commercial,<span>&nbsp;</span><a href="https://www.linkedin.com/in/skyealarson" target="_blank" rel="noopener">Skye Larson</a>, said many sporting organisations and events are required to include a certain level of CSR such as community outreach, development programs and donations.</p>
<p>"As sporting organisations and events look to how they can best meet the needs of CSR in their community and through their events, INTIX provides a not-for-profit solution that allows them to do this," Ms Larson said.</p>
<p>Whether you are wanting to add-on donations for your own not-for-profit sporting club, a community group or project your club or event is passionate about, it can all be added as a donation at no extra charge, when selling tickets through INTIX.</p>
<p>"As a co-founder of a charity myself, I wanted INTIX to have this feature available to event managers, but not add any unnecessary charges that take away from the donation itself," she said.</p>
<p>"Getting donations can be one of the hardest parts of running a charity or not-for-profit organisation, and it is not really any extra work for us to include that as an added feature for sporting organisations and events to help more community projects succeed," Ms Larson said.</p>
<p>As the leading independent ticketing provider for sports in Australia, INTIX has been able to help many sports and events transform the way they manage events through our innovative solutions. To find out how you can elevate your events visit<span>&nbsp;</span><a href="https://www.intix.co.uk/">www.intix.com.au</a></p>
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INTIX Sinks Its Teeth into the Big Apple with New NYC Office Launch

INTIX, the leading independent ticketing provider for sports in Australia, is thrilled to announce the opening of its newest office in New York City, further solidifying its position as a global player in the industry.


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<p><a href="https://www.intix.co.uk/">INTIX</a>, the leading independent ticketing provider for sports in Australia, is thrilled to announce the opening of its newest office in New York City, further solidifying its position as a global player in the industry.</p>
<p>With a rapidly growing client base and an increasing demand for its cutting-edge ticketing solutions, INTIX has strategically chosen New York City as its next location to better serve its expanding clientele in the United States and beyond.</p>
<p>The opening of this office follows a recent expansion to the UK and marks an important milestone in INTIX's mission to revolutionise the ticketing experience for both organisers and attendees worldwide.</p>
<p>Alex Grant, CEO of INTIX, said the expansion into New York City represents an exciting step forward for INTIX.</p>
<p>"As we continue to grow and innovate, establishing a presence in one of the world's major hubs for sports and entertainment allows us to provide more clients with unparalleled support and access to our industry-leading technology," Mr Grant said.</p>
<p>INTIX's state-of-the-art ticketing platform empowers organisations to streamline ticketing processes, enhance customer experiences, and drive revenue growth. It also includes advanced features such as immediate payouts, real-time analytics, and seamless integration with CRM systems.</p>
<p>By opening an office in New York City, INTIX aims to further enhance its ability to deliver exceptional service and support to its growing roster of clients.</p>
<p>Mark Gallego, INTIX Vice President, Partnerships and Operations USA, expressed his confidence that INTIX will revolutionise the American sports and events market.</p>
<p>"INTIX equips events with essential tools to boost efficiency, maximise value, and gain deeper insights into the complete customer journey. I'm excited to step into this position and believe that INTIX will swiftly gain recognition in American sports, mirroring its success in Australia and the UK," Mr Gallego explained.</p>
<p>"We are confident that Mark’s leadership and expertise will be instrumental in further strengthening our global position and elevating the event and fan experience. I will be in the USA in June for the SEAT Conference in Las Vegas and to meet with current and future clients as we solidify our expansion," Mr. Grant said.</p>
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INTIX opens UK office as its international expansion gears up

INTIX, a fast growing Australian ticketing technology solution for sports and events, has just opened a new office in London as it continues its international expansion.

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<p>INTIX, a fast growing Australian ticketing technology solution for sports and events, has just opened a new office in London as it continues its international expansion.</p>
<p>Increasing in popularity among events in Australia, INTIX has made a name for itself by providing an unparalleled, white label ticketing and membership solution for some of the biggest sporting organisations in the country.</p>
<p>Working with the likes of the AFL State Leagues, NBL and NBL1, A-League Soccer, Super Netball League Clubs, Squash Australia and<span>&nbsp;</span><a href="https://www.intix.co.uk/discover/sports/hockey-one" target="_blank" rel="noopener">Hockey ONE</a>, INTIX is ready to take its product to the global market to improve the ticketing experience for everyone.</p>
<p>Alex Grant, Global CEO and founder of INTIX, said that INTIX supports ticketing for all kinds of events but has found particular success in sporting events with its tailored, white-label solution.</p>
<p>"Sporting events in particular have enjoyed switching over to INTIX as our automations significantly reduce administration time, our integrations provide a better overall experience for them and their fans, and we are helping organisations drive more revenue through our innovative real-time marketing function," Mr Grant said.</p>
<p>INTIX first expanded to international events when it worked on<span>&nbsp;</span><a href="https://www.intix.co.uk/blog/2021-dubai-rugby-sevens" target="_blank" rel="noopener">ticketing operations for the Dubai Rugby 7's</a><span>&nbsp;</span>in 2021 and have since partnered with events in the UK, USA, Europe &amp; NZ.</p>
<p>Damien Griffiths, INTIX General Manager UK said that he is confident that INTIX will be a real game-changer for events in the UK.</p>
<p>"We empower events with the tools they need to improve efficiency, increase value for money, and better understand the full customer experience and journey," Mr Griffith said.</p>
<p>"I am thrilled to be appointed in the role and am confident that INTIX will soon be just as well known in UK sport as it is in Australia." He said.</p>
<p>"Our mission is to empower businesses with the tools they need to streamline operations, enhance customer experiences, and drive growth at the moment of truth," Mr Griffith said.</p>
<p>Mr Grant said that he is excited to see the continued rapid growth of INTIX as they further expand into more global markets.</p>
<p>"By opening our office in London we will be able to support more companies with the best possible ticketing solution and experience for their events, Mr Grant said.</p>
<p>"We are confident that Damien's leadership and expertise will be instrumental in further strengthening our position in the UK market and exceeding our customers' expectations. I will be heading to the UK in April to meet with current and future clients and ensure our new operations are set up to the high standard we hold ourselves to." Mr Grant said.</p>
<p>Media contact<br>Skye Larson<br>Head of Commercial<br><a href="mailto:skye.larson@intix.co.uk?subject=UK%20Expansion%20Media" target="_blank" rel="noopener">skye.larson@intix.co.uk</a></p>
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Real-time marketing boosts revenue at events

INTIX, an event ticketing technology business, has introduced real-time marketing to help boost revenue at events.

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<p>INTIX, an event ticketing technology business, has introduced real-time marketing to help boost revenue at events.</p>
<p>Previously managed through social media, real-time marketing has been used as a way to keep customers engaged during an event, and used as an opportunity to up-sell products and services.</p>
<p>Using the latest event ticketing technology, available through INTIX, event managers can now market directly to all present event attendees, on their phone, via push notifications and SMS.</p>
<p>Alex Grant, INTIX CEO said that event managers are always trying to think of how they can reduce administration, improve the event experience, and generate the best possible return.</p>
<p>"Real-time marketing gives events an edge as it is easy to manage, can help generate considerably more revenue and is very attractive to sponsors," he said.</p>
<p>"So long as everyone purchases tickets online, or at the gate via our smartphone tap-to-pay app, or has a digital membership (for sporting events), you can communicate to everyone who scanned in via push notifications and/or SMS," Alex said.</p>
<p>INTIX, integrates multiple features into its platform, so event organisers can centralise all their audience data and maximize revenue and sales growth opportunities.</p>
<p>Many event managers have used this INTIX feature already to sell-out merchandise at an event, up-sell food and beverages, and up-sell sponsorship packages - by adding in-event, real-time marketing to the sponsorship package.</p>
<p>"Large-scale events have sponsors paying millions of dollars for 30 seconds of commercial time. Imagine the commercial possibilities events can offer organisations, who aren’t even sponsors, to increase revenue," Alex said.</p>
<p>"This scenario could easily play out with any countless number of events. Sporting events, festivals, concerts, it's all about increasing engagement and revenue," he said.</p>
<p>Innovation and evolution are so important in the event space. To give your attendees the best experience, you need to be offering the best available technology.</p>
<p>It won’t be long until all major events are using real-time marketing.</p>
<p><img src="https://d2jun3ty2bmcrf.cloudfront.net/website/img/case-studies/rnmyza.png" alt="Real-time marketing" title="Real-time marketing" loading="lazy" width="700" height="788"></p>
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Melbourne Victory Partners with INTIX for Digital Ticketing

Melbourne Victory Football Club has partnered with INTIX to provide digital ticketing for all its corporate hospitality functions.

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<p>Melbourne Victory Football Club has partnered with INTIX to provide digital ticketing for all its corporate hospitality functions.</p>
<p>Caroline Carnegie, Managing Director of Melbourne Victory Football Club (MVFC) said working with INTIX has meant that the Club can provide the best customer experience and value to our corporate clients.</p>
<p>"INTIX has allowed the Club to streamline our booking and ticket purchase process and make it easier for our customers," Carnegie said.</p>
<p>"At Melbourne Victory we have a focus on innovation and technology so it is key that all areas of the business are reflective of this ambition including our corporate offering."</p>
<p>Using INTIX’s services, Victory will be able to provide digital ticketing for all corporate events and up to 20 corporate boxes at the 13 home games each season. With all the ticketing information in one place they can collect and store data, market to customers and develop post-event reports to better understand trends.</p>
<p>Ticket purchasers will now also be able to use AMEX at no additional cost, as well as buy and sell tickets online.</p>
<p>Alex Grant, Founder and Chief Technology Officer at INTIX said INTIX is looking forward to providing MVFC with a best-in-class ticketing solution for their corporate events.</p>
<p>"This partnership will help support the growth of Victory In Business memberships, the MVFC database, and will further grow event attendance and awareness to support one of Australia’s largest corporate sporting networking groups," Mr Grant said. Melbourne Victory Football Club is one of the leading teams in the A-league with more than 20,000 members and their Victory in Business memberships provide Melbourne’s most illustrious corporate sporting experience.</p>
<p>INTIX is in conversations with other clubs about further supporting their digital ticketing needs. To get in touch about how we can support you<span>&nbsp;</span><a href="https://www.intix.co.uk/organizer/request-a-demo">contact Emma Williams, Head of Commercial</a>.</p>
<p>For more information visit<span>&nbsp;</span><a href="https://www.intix.com.au/">intix.com.au</a></p>
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Aussie Tech Start-Up Goes Global with Emirates Dubai Sevens

Australian digital ticketing provider INTIX has burst through the Australian COVID barrier, which held events at a standstill for so long, to compete in the global market.

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<p>Australian digital ticketing provider INTIX has burst through the Australian COVID barrier, which held events at a standstill for so long, to compete in the global market.</p>
<p>Working with UAE Digital Wallet Company Back 9 Solutions, INTIX provided over 80,000 digital tickets to attendees for the Emirates Dubai 7's in December 2021.</p>
<p>The innovation and product INTIX provided was exactly what the event was looking for. "INTIX was able to show expertise, innovation and efficiency while managing the digital ticketing aspect of the event in the ever-changing COVID environment," Alex Grant, INTIX CEO said.</p>
<p>Events across the world have been moving to digital ticketing in the wake of COVID restrictions to better manage contact tracing, capacity, and contactless operations. The Dubai 7's event organisers contacted INTIX when they read about how they were transitioning Australian events into the digital ticketing space.</p>
<p>Alex Grant, said that it was an honour to be selected as the ticketing partner for such a prestigious event and was proud of what his team has achieved.</p>
<p>"It was great, and surreal, to be back in the thick of a major event. We were pleased to be able to provide a smooth and easy digital solution to such a renowned international event.</p>
<p>"The last two years have been a real challenge in Australia with many major events being cancelled due to COVID.</p>
<p>"We have been working with some clients in the UK and New Zealand for a couple of years now, but nothing internationally on the scale of the Dubai 7's. So, when the organisers got in touch, I knew it was time to take the company global," Mr Grant said.</p>
<p>INTIX's growth has been accelerating in Australia since they started in 2017, working with major events including Listen Out music festival, Melbourne International Flower and Garden Show, Melbourne Marathon, NBL, the VFL and more. They also have a number of events coming up in the USA this year.</p>
<p>"As a company that has been providing digital ticketing solutions for four years, it is clear that COVID has hastened the transition to digital ticketing all over the world," Mr Grant said.</p>
<p>"We look forward to continuing to work with our current clients and are once again expanding our team to take on more events of all sizes in Australia and across the world," he said.</p>
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INTIX selected by Victorian Government for London Tech Week Trade Mission

INTIX has been selected by the Creative Victoria and Global Victoria for their upcoming Virtual Trade Mission to London as part of London Tech Week.

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<p><a href="https://www.intix.co.uk/">INTIX</a><span>&nbsp;</span>has been selected by the<span>&nbsp;</span><a href="https://creative.vic.gov.au/" target="_blank" rel="noopener noreferrer">Creative Victoria</a><span>&nbsp;</span>and<span>&nbsp;</span><a href="https://global.vic.gov.au/" target="_blank" rel="noopener noreferrer">Global Victoria</a><span>&nbsp;</span>for their upcoming Virtual Trade Mission to London as part of<span>&nbsp;</span><a href="https://londontechweek.com/" target="_blank" rel="noopener noreferrer">London Tech Week</a>. This is an amazing achievement for the business with only a handful of companies selected to participate.</p>
<p><strong>About London Tech Week</strong></p>
<p>London Tech Week provides the tech eco-system with a platform to come together to drive change. This year, the agenda supports economic recovery in a sustainable, inclusive and resilient manner and addresses challenges, from bridging the digital divide to battling the Covid-19 pandemic.</p>
<p>Our mission is to build a better,more inclusive, digital world by gathering the world’s most inspirational founders, global leaders, senior investors and rising stars to collaborate and discuss the vital role of technology on society.</p>
<p>London Tech Week will take place in a week-long Festival, 20-24 September 2021. Whilst content will be available online, we also look forward to hosting key moments across the city, from highly curated and safe sessions, to round-tables, activations and networking moments.</p>
<p><strong>About London Tech Week Virtual Trade Mission</strong></p>
<p>The Victorian Government, through Global Victoria and Creative Victoria, in partnership with the UK Department of International Trade (UK DIT) is leading a Virtual Trade Mission (VTM) around London Tech Week (LTW) from Monday 20 September to Wednesday 29 September 2021.</p>
<p>The program will be themed around four major streams:</p>
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<li>Future Technology – including artificial intelligence, cyber security, blockchain, Internet of Things, robotics, big data and space.</li>
<li>Educational Technology – including K-12, Higher Education and workforce.</li>
<li>Digital Health – including medtech, software and devices where it relates to health.</li>
<li>Createch – including augmented reality, virtual reality, visual effects, programmatic branding, immersive technologies, experience design, animatronics and entertainment apps.</li>
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AFL works with Victorian ticketing provider for local footy

INTIX is pleased to announce that it will work with AFL Victoria to supply ticketing services for Victorian metropolitan and country leagues and clubs for 2021.



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<p>INTIX is pleased to announce that it will work with AFL Victoria to supply ticketing services for Victorian metropolitan and country leagues and clubs for 2021.</p>
<p>Having a preferred ticketing solution in place is one of a number of services made available by AFL Victoria to support 92 leagues and 1,200 clubs in meeting Victorian Government COVID-safe requirements.</p>
<p>Alex Grant, INTIX CEO, said that INTIX is proud to be working with AFL Victoria, as one of the only fully Australian owned and run ticketing platforms, for this initiative.</p>
<p>“As a Victorian-owned business we have experienced first-hand some of the most severe impacts the pandemic has caused the sporting and events industry,” he said.</p>
<p>“Since the pandemic and restrictions hit Victoria in early 2020, we have been working hard at INTIX to support local sports and events to digitise ticketing and better meet COVID-safe requirements.</p>
<p>“We are honoured to be working with AFL Victoria to support our iconic local footy leagues and clubs and will ensure we continue to strive for the highest standards for our clients,” Alex said.</p>
<p>INTIX is already working with a number of state league teams across Australia including; Port Melbourne, Frankston, Williamstown and Subiaco and recently provided ticketing at the WAFL finals series and grand final.</p>
<p>INTIX's digital ticketing platform is easy to use and provides digital ticketing services that include online ticketing, point of sale, member passes and gate operations.</p>
<p>“We have an existing relationship with a number of leagues and clubs and they have already seen how our platform can work for them,” Alex said.</p>
<p>“Going digital is good for meeting COVID-safe requirements because you can more accurately contact trace and manage patron density, but in addition, it can also help you keep a better track of money and save a lot of time.</p>
<p>“We are excited to be a part of this and look forward to supporting the leagues and clubs in going digital and meeting government COVID-safe requirements,” he said.</p>
<p>To get in touch about how we can help you with digital ticketing for the 2021 season and beyond contact Emma Williams, our Business Development Manager at <a href="mailto:emma.williams@intix.com" rel="noopener">emma.williams@intix.com</a>.</p>
<p>For more information visit<span>&nbsp;</span><a href="https://www.intix.com/sell-tickets/sport/afl">intix.com/sell-tickets/sport/afl</a></p>
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Melbourne Contact tracing for events, venues and more during COVID19 with INTIX

We’re excited to support events, venues and more getting back to business, and have developed a contact tracing add-on for our ticketing platform to help customers get back to running events sooner.


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<p>We’re excited to support events, venues and more getting back to business, and have developed a contact tracing add-on for our ticketing platform to help customers get back to running events sooner.</p>
<p>Social distancing and lockdown restrictions caused by the COVID19 virus have had a detrimental impact on the events industry, and this Contact Tracing ticketing add-on will allow event organisers to assist the Government with COVID-19 contact tracing by proving the details of attendees if required.</p>
<p>“We developed this add-on in the hopes that by assisting the Government with contact tracing we may be able to cautiously help our customers open their doors and get events and gigs back up and running,” said Alex Grant, CEO of INTIX.</p>
<p>INTIX has been following government protocols very closely on the return of events and the requirements that may be imposed on event organisers.</p>
<p>“It’s clear that mass gatherings will not go ahead without some way to track who’s turning up in case they are later diagnosed with COVID19,” he said.</p>
<p>Alex said the idea stems from the Government’s COVIDSafe App which is intended to speed up contacting people exposed to coronavirus.</p>
<p>“From what I understand, not everyone has downloaded the Government App, however, this ticketing add-on we have developed should assist the Government to reach more people,” Alex said.</p>
<p>The add-on works by adding contact tracing to ticket purchases for events and the INTIX ‘at-event’ app will allow event organisers to trace the steps of anyone who tests COVID19 positive. Alex said that privacy will be strictly upheld.</p>
<p>“Event-goers will need to agree to this use of their data and it will only be provided to the Government if required and in compliance with Federal privacy laws,” he said.</p>
<p>“We are excited to launch this initiative and look forward to seeing the event industry back up and running,” Alex said.</p>
<p>For INTIX event organisers looking to set up contract tracing for your events,<span>&nbsp;</span><a href="https://support.intix.com/hc/en-us/articles/360048085234" target="_blank" rel="noopener">click here</a>.</p>
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The Event Show Live - Session 14 - December 4

We've been lucky to hear from so many innovative thinkers since the first Event Show LIVE back in March, and our last show for 2020 focused on another important topic 'the role of technology in returning to events'.

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<p>We've been lucky to hear from so many innovative thinkers since the first Event Show LIVE back in March, and our last show for 2020 focused on another important topic 'the role of technology in returning to events'.</p>
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A need for digital ticketing in local sport

Technology has been evolving steadily at large-scale events over the past ten years as new technology becomes more available and affordable.

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<p>Technology has been evolving steadily at large-scale events over the past ten years as new technology becomes more available and affordable.</p>
<p>Many of these events have started to embrace digital tickets, pre-purchasing drinks and food online and ‘at event’ apps with running times and important event information.</p>
<p>Smaller events however, such as local footy games, have tended to stick with the ‘tried and true’ cash on arrival and paper records. This is largely because these events are often run by volunteers who do not have the capacity to upgrade digitally or they are free events. There has been little requirement or incentive to change.</p>
<p>Enter the global pandemic of 2020. This year we have seen sports and events as some of the hardest hit industries, due to the gathering restrictions and lack of ability to manage COVID risk. Now that these events are slowly recommencing, there are important new requirements to ensure they are managed in a COVID-safe way including contactless entry, social distancing and strong contact tracing capability.</p>
<p>We are now in a position where many smaller-scale events, such as local footy clubs, will be required to upgrade their technology in order to meet these requirements.</p>
<p>There are many reasons why upgrading technology is beneficial, even without COVID-safe requirements.</p>
<ol>
<li>It provides more security – without the need for money to change so many hands it vastly reduces the risk of money disappearing, either intentionally or not.</li>
<li>It saves time – no need to manually reconcile unnamed bank transfers into your account or manually manage lists of attendees.</li>
<li>You can keep better track of money and patrons – going digital means you know exactly who has paid, when and how much. You can also build in a function to record contact details of your patrons if necessary.</li>
<li>Better crowd management – as well as managing patron density, you can also remove instances of people sharing tickets and getting free entry by passing memberships through the fence.</li>
</ol>
<p>Before COVID came along and made it essential for these clubs to move into the digital space, there were already many reasons to do so.</p>
<p>I saw a need for this several years ago. I have been playing local footy in Melbourne for 25 years and one of my bugbears was having to stop at the petrol station on the way to the game to withdraw cash to pay for entry. There is also no ability to track which members have arrived at the event. Most clubs have a little membership card for the member to show at the gate, risking the potential for the card to be passed through the fence allowing others in free of charge.</p>
<p>Now in most cases we are talking about small clubs that rely on game day fees and fundraising to cover basic costs. The last thing they need is people gaining free entry and losing out on part of their revenue, particularly after the year we have just had.</p>
<p>Digital ticketing can solve these problems, as well as help your club meet COVID-safe regulations with managing patron density, contactless entry and contact tracing. Since events have recommenced in other parts of Australia, we have been able to help sports get back up and running in an affordable way that meets new government requirements.</p>
<p>Some major ticketing providers in Australia charge very high fees which could cost customers upwards of $4.95 on an $6 ticket price. This fee structure is simply not justifiable. It is no wonder small clubs are nervous about implementing digital ticketing, but of course not all ticketing providers operate in this manner.</p>
<p>INTIX is a small, Australian-owned, ticketing platform that only charges a small percentage of the entry fee to cover the services they provide. For example, an $8 entry fee may only become a $8.50 ticket instead of a $14 payment.</p>
<p>We also provide the ability to sell tickets online and at the event using the same platform. This is a scalable solution that can be used for local sports, club events or large-scale sporting events such as State and National Grand Finals.</p>
<p>Victoria has endured a particularly tough year. I live in Melbourne and run a small business so I can truly empathise. For the best part of a year we have stayed inside, socially distanced and isolated. Now that we are finally starting to open up again we want to stay open, we want to work, we want to play footy, netball and cricket, we want to see our friends and families and we want to do it in a safe way. A digital ticketing platform is one of the key measures that will help keep Victoria open safely.</p>
<p>For more information visit<span>&nbsp;</span><a href="https://www.intix.com/sell-tickets">https://www.intix.com/sell-tickets</a></p>

INTIX and Western United pose for promotional photo

The Perfect Match: Western United and INTIX Announce Partnership

INTIX, a leading independent sports ticketing platform, is thrilled to announce an exciting new partnership with Western United Football Club.

<p>INTIX, a leading independent sports ticketing platform, is thrilled to announce an exciting new partnership with Western United Football Club.</p>
<p>This collaboration will see INTIX power all membership and ticketing operations for Western United FC at the brand-new Ironbark Fields in Tarneit.</p>
<p>INTIX has established itself as a premier technology provider in the Australian sports landscape, serving over 150 clients nationwide. Their industry-leading platform is renowned for its ability to drive efficiency and elevate fan engagement.</p>
<p>Simon Gardner, General Manager Consumer Business at Western United FC, expressed his enthusiasm for the partnership. “With our new stadium and a clear vision to build the future of football for the western region, partnering with a data-driven, fan-focused technology platform like INTIX is a game-changer.”</p>
<p>“This is all about putting our fans at the front of our thinking. With INTIX’s innovative solutions, we anticipate significant streamlining of our sales and operations and the possibilities to greatly enhance our fan experience,” Mr. Gardner continued.</p>
<p>“Having already experienced positive results working with INTIX on our corporate hospitality events, as well as our development program and VPL level games, we are thrilled to solidify this partnership and take it to the next level,” He said.</p>
<p>While INTIX is headquartered in Melbourne, its impact and reach are global. The company’s reputation for technological excellence has led to an expanding international presence, with offices now established in New York and London.</p>
<p>Alex Grant, Head of Technology at INTIX, echoed the excitement. “We are thrilled to partner with a forward-thinking club like Western United FC. This collaboration underscores our commitment to providing sporting organisations with the most advanced tools to understand their fans, streamline their operations, and ultimately create exceptional event experiences.”</p>
<p>“Our expanding client portfolio is consistently achieving sold-out events, significantly growing their marketing audiences, streamlining their internal processes, and enhancing fan engagement,” Mr. Grant added.</p>
<p>INTIX’s purpose-built platform directly addresses the common challenges faced by sporting organisations by integrating eight key operational areas. This unified approach reduces costs, enhances the fan experience, and accelerates workflows, offering a significant advantage over managing multiple, often outdated, systems.</p>
<p>Beyond its strong focus on sports, INTIX’s flexible platform also successfully supports a diverse range of events, including music venues, festivals, and workshops.</p>

<p>INTIX, a leading independent sports ticketing platform, is thrilled to announce an exciting new partnership with Western United Football Club.</p>


How Brisbane Tigers are Achieving Significant Growth and Fan Engagement with INTIX

The Brisbane Tigers have powerfully demonstrated the transformative impact of INTIX's platform on audience growth and fan engagement. 

<p><strong>At a Glance:</strong></p>
<ul>
<li aria-level="1"><strong>Challenge:</strong> The Brisbane Tigers needed a robust and scalable solution to capture audience data, streamline their ticketing process, and significantly grow their fan base and membership, particularly given their lack of a pre-existing digital CRM. This was particularly important with the variety of events/matches being conducted at their ground.&nbsp;</li>
<li aria-level="1"><strong>Solution:</strong> The Brisbane Tigers partnered with INTIX to leverage our comprehensive ticketing, data analytics, and marketing tools.</li>
<li aria-level="1"><strong>Results:</strong>
<ul>
<li aria-level="2">Doubled their audience database.</li>
<li aria-level="2">Successfully implemented their first-ever match-day membership program.</li>
<li aria-level="2">Achieved more targeted, relevant, and effective fan engagement efforts.</li>
<li aria-level="2">Gained critical insights into fan behaviour for strategic decision-making.</li>
</ul>
</li>
</ul>
<p><strong>The Challenge:</strong></p>
<p>Prior to partnering with INTIX, the Brisbane Tigers faced a significant challenge common to many clubs in the Queensland Rugby League (QRL) – a lack of a digital CRM and an organic database. This meant the club struggled to efficiently capture fan data, understand their audience, and effectively engage with supporters. The manual processes for ticketing were cumbersome, hindering efforts to grow attendance and offer premium experiences. The Tigers needed a solution that could not only streamline ticket sales but also build a foundational understanding of their fan base to drive sustainable growth and foster deeper connections.</p>
<p><strong>The Solution:</strong></p>
<p>The Brisbane Tigers strategically selected INTIX to implement its comprehensive platform, gaining access to a suite of powerful tools designed to address their specific needs:</p>
<ul>
<li aria-level="1"><strong>Robust Data Capture &amp; Audience Insights:</strong> INTIX's ticketing system became the primary tool for capturing valuable fan data, including demographics, contact information, and specific preferences through custom form fields. This allowed the Tigers to gather crucial details like junior supporter information and geographic data. The INTIX Administrator app provided real-time data and insights into audience behavior, enabling the club to track ticket sales, revenue, and attendance, and understand fan demographics.</li>
<li aria-level="1"><strong>Integrated Marketing Suite:</strong> The Tigers effectively leveraged INTIX's marketing suite to deepen fan engagement. By using the platform’s email marketing tools, they have delivered tailored messaging based on fan behaviour, including ticket purchases and attendance history. This has enabled them to send highly relevant offers, match-day reminders, and post-game content such as match reviews—strengthening fan relationships and improving both open rates and campaign conversions.
<ul>
<li aria-level="1"><strong>Advanced Audience Segmentation:</strong> The data captured through INTIX's custom form fields allowed the Brisbane Tigers to build well-defined audience segments. This enabled more personalised communication with key groups such as Junior Tigers members, first-time attendees, corporate guests, and regional supporters. As a result, engagement efforts are more targeted, relevant, and effective in driving growth and retention.</li>
<li aria-level="1"><strong>Flexible Ticketing and Membership Management:</strong> INTIX provided the capability to offer a seamless purchasing experience for fans, from general admission to premium options. This was critical for the successful launch of their new offerings.</li>
</ul>
<p><strong>Implementation &amp; Results:</strong></p>
<p>The partnership with INTIX has yielded impressive and tangible results for the Brisbane Tigers:</p>
<ul>
<li aria-level="1"><strong>Doubled Audience Database:</strong> Coming from a position with no digital CRM, the Brisbane Tigers have successfully doubled their audience database since implementing INTIX, providing a critical foundation for future growth and engagement initiatives.</li>
<li aria-level="1"><span style="font-size: 18px;"><strong><span style="color: #000000;">Successful Launch of First-Ever Matchday Membership:</span></strong><span style="color: #000000;"> The Tigers successfully introduced a matchday membership for the first time with plans to ingrain, and grow, this club feature over the next few years.</span></span></li>
<li aria-level="1"><span style="font-size: 18px;"><strong>Enhanced Offering with Reserved Seating:</strong> A key feature of their new membership program was the integration of reserved seating, enhancing the overall package.</span></li>
<li aria-level="1"><strong>Improved Fan Engagement &amp; Retention: </strong>Through targeted communication and data-driven insights, the Brisbane Tigers have significantly deepened their fan engagement, leading to stronger relationships and increased retention.</li>
</ul>
</li>
</ul>
<p><span style="font-weight: bold;">Client Quote: Brisbane Tigers &amp; INTIX</span><br><span style="color: #f89d25;"><em>"INTIX has truly transformed how we engage with our fans and manage our audience data, significantly strengthening fan connections and boosting both our email open rates and campaign conversions."</em></span></p>
<p><span style="color: #f89d25;"><em>"INTIX has allowed us to now capture invaluable fan data, making our engagement efforts&nbsp; far more targeted, relevant, and effective in driving both growth and retention."</em></span></p>
<p><span style="color: #f89d25;"><em>"The introduction of our matchday membership, a first for Brisbane Tigers, has been incredibly successful thanks to INTIX. The platform offers a variety of flexible options, catering to fans looking for premium experiences or multi-game purchasing.”&nbsp;</em></span></p>
<p><span style="color: #f89d25;"><em>“The online purchasing experience has been seamless and incredibly easy for our fans. Crucially, the ability to offer reserved seating has been central to the appeal of these memberships. By guaranteeing access to premium seating areas, we've significantly enhanced the overall value of our packages, elevating our fan offering."</em></span></p>
<p><strong>— Roxanne Tuugavao Soe, Business Development Manager, Brisbane Tigers</strong></p>
<p><strong>Conclusion:</strong></p>
<p>The Brisbane Tigers have powerfully demonstrated the transformative impact of INTIX's platform on audience growth and fan engagement. By leveraging INTIX's capabilities to capture, segment, and utilise fan data, the club has not only streamlined its operations but also created a more personalized and valuable experience for its supporters. This strategic move has positioned the Brisbane Tigers for sustained success within the Queensland Rugby League, setting a new standard for how clubs can connect with their fan base and drive significant growth.</p>

INTIX Appoints Marc Ablett as General Manager, APAC

We are thrilled to announce the promotion of Marc Ablett to the role of General Manager, APAC! This appointment marks a significant step for INTIX as we continue to expand our presence across the region.

<p>We are thrilled to announce the promotion of Marc Ablett to the role of General Manager, APAC! This appointment marks a significant step for INTIX as we continue to expand our presence across the region and internationally.</p>
<p>Marc joined INTIX 10 months ago as Business Development Manager and has been instrumental in growing our partnerships. His passion for elevating consumer experiences at all levels of events, from sports to sailing, is infectious. Before joining the team, Marc was a dedicated INTIX client for three years, giving him a unique and firsthand understanding of our product's power. He truly fell in love with how our platform can help organisations with limited resources grow and thrive.</p>
<p>Marc brings a wealth of experience to this new role. His background includes an Executive Master in Sport Business from Deakin University and extensive global event experience, including strategic partnerships with SailGP. With over eight years at KA Sail, he has a proven track record in product management, community building, and developing digital ecosystems.</p>
<p><span>I'm incredibly excited to step into this new role. said Marc. </span><span>"I've seen the power of the INTIX platform firsthand as a client, so I know the incredible impact it can have. </span><span>My goal is to help more organisations across Australia and New Zealand create elevated experiences for their communities, and I'm ready to lead this team to make that happen." Marc said.</span></p>
<p>Alex Grant, Founder and Chief Product Officer of INTIX, said that Marc will be a great asset to INTIX and is looking forward to what Marc will bring to this new role.</p>
<p>"We are delighted to welcome Marc Ablett as our new General Manager - APAC," Alex said. "His proven leadership and extensive experience in sporting organisations globally will be invaluable as we continue to innovate and expand. We are confident that Marc will be a key driver of INTIX's success and a tremendous asset to our team."Alex said.</p>
<p>Please join us in congratulating Marc on his new role! We are confident that under his leadership, the APAC team will achieve great success and continue to elevate the ticketing experience for our partners and their fans.</p>

<p>We are thrilled to announce the promotion of Marc Ablett to the role of General Manager, APAC! This appointment marks a significant step for INTIX as we continue to expand our presence across the region and internationally.</p>


white label website and app for Canberra International Tennis Tournament 

INTIX Powers Record-Breaking Success at the Canberra International Tennis Tournament

The partnership between INTIX and Tennis ACT/Tennis Australia proved to be a resounding success.

<p><strong>Client:</strong> Tennis ACT &amp; Tennis Australia</p>
<p><strong>Event:</strong> Workday Canberra International 2025</p>
<p><strong>Challenge:</strong> To maximise ticketing revenue, enhance the fan experience, and leverage real-time data to drive sales for the premier summer sporting event in Canberra, while building a foundation for continued growth and innovation.&nbsp;</p>
<p>A crucial aspect for Tennis ACT and Tennis Australia was maintaining control over their valuable customer data and ensuring a consistent brand experience throughout the ticketing process. They also sought a flexible platform capable of adapting to their specific needs without relying on external third-party sites.</p>
<p><strong>Solution:</strong> Tennis ACT and Tennis Australia partnered with INTIX to manage all ticketing operations for the Canberra International Tennis Tournament 2025.</p>
<p><strong>Key Objectives:</strong></p>
<ul>
<li aria-level="1">Increase ticketing revenue compared to previous years</li>
<li aria-level="1">Deliver a seamless and branded fan ticketing experience within their platform</li>
<li aria-level="1">Gain comprehensive real-time sales data ownership and insights</li>
<li aria-level="1">Maximise marketing opt-ins and repeat customers&nbsp;</li>
</ul>
<p><strong>Implementation:</strong></p>
<ul>
<li aria-level="1"><strong>Integrated White-Label Platform:</strong> INTIX provided a fully branded ticketing experience seamlessly embedded within the tournament's digital platform, ensuring fans remained on-site.</li>
<li aria-level="1"><strong>Direct Data Control: </strong>Tennis ACT and Tennis Australia retained complete ownership and direct access to all customer and sales data.</li>
<li aria-level="1"><strong>Real-Time Analytics &amp; Support:</strong> The platform offered live sales data for dynamic strategy adjustments, complemented by dedicated on-site support.</li>
<li aria-level="1"><strong>Streamlined User Experience: </strong>INTIX's user-friendly interface simplified online purchases and maximised pre-event sales.</li>
<li aria-level="1"><strong>Seamless Platform Integration:</strong> INTIX provided a smooth transition from the previous ticketing platform, ensuring minimal disruption and a favourable experience for fans and event organisers.</li>
</ul>
<p><strong>Results:</strong></p>
<ul>
<li aria-level="1"><strong>Record-Breaking Success: </strong>Achieved record attendance and a 28% increase in ticketing revenue compared to the previous year.</li>
<li aria-level="1"><strong>Enhanced Brand &amp; User Experience: </strong>Positive feedback highlighted the seamless and branded ticketing process within the tournament's digital environment.</li>
<li aria-level="1"><strong>Valuable Data Acquisition: </strong>Secured a 95% marketing opt-in rate from unique users, with full ownership of this valuable customer data.</li>
<li aria-level="1"><strong>Strong Partnership Foundation: </strong>Established a successful collaboration paving the way for future engagements.</li>
<li aria-level="1"><strong>Real-Time Sales Optimisation:</strong> Real-time insights enabled Tennis ACT to adjust sales strategies dynamically, maximising attendance and revenue.</li>
</ul>
<blockquote>
<p><strong>Client Testimonial:</strong></p>
<p>"Tennis Australia and Tennis ACT were delighted to work with INTIX for Canberra's summer premier sporting event, the Workday Canberra International 2025.</p>
<p>Having used various ticketing platforms in the past, the switch to InTix was seamless. The support in the lead up and on the ground was fantastic, as well as the user experience for the fans. Also working with an Australian company was a driving factor in partnering with the platform.</p>
<p>The tournament increased ticketing revenue by 28%, with record crowds across the week. We are looking forward to working with INTIX for the 2026 summer of tennis."&nbsp;</p>
<p>- Rochelle Kahlefeldt, Head of marketing and Commercial, Tennis ACT.</p>
</blockquote>
<p><strong>Conclusion:</strong></p>
<p>The partnership between INTIX and Tennis ACT/Tennis Australia proved to be a resounding success. INTIX's robust ticketing platform, coupled with its commitment to customer support and data-driven insights, played a crucial role in achieving record-breaking attendance and revenue for the Canberra International Tennis Tournament 2025.&nbsp;</p>
<p>The success of this partnership demonstrates the value of leveraging innovative ticketing solutions to enhance the fan experience and drive growth in the sports and entertainment industry. Furthermore, the partnership shows the value of supporting Australian businesses. The foundation has been set for a long and fruitful collaboration in the years to come.</p>

<p><strong>Client:</strong> Tennis ACT &amp; Tennis Australia</p>


How Frankston v Collingwood Sold Out Kinetic Stadium and Got Everyone Inside Before the Bounce

The July 2025 Saturday night Frankston Football Club clash against Collingwood was a masterclass in digital ticketing.

<p>In what has become a defining moment for the Frankston Football Club, the Saturday night clash against Collingwood in 2025 wasn’t just a blockbuster on the field — it was a masterclass in digital ticketing, operational readiness, data-driven decision-making, and fan-first engagement. With a final crowd of 5,561, every single person was through the gates by 5mins into the first quarter — and over 4,000 in the 30 minutes before the opening bounce.</p>
<p>But this wasn’t the result of a last-minute scramble. This was the culmination of three seasons of structured, strategic transformation led by Frankston and powered by the INTIX platform.</p>
<blockquote>
<p><span><span style="font-weight: bold;">Quote from Frankston President, Steven Finocchiaro</span><br><br><i>"In the lead up to our largest ever home and away crowd, the INTIX system allowed the Frankston Football Club to track patronage and scale our operations to respond<br>accordingly. The ease of functionality at the point of entry also allowed quick<br>ingress and a satisfactory experience for our members, fans and visitors. INTIX<br>is a wonderful system that has made a marked difference to the operations of<br>the Frankston Football Club and has been a key factor in the Club’s rapid<br>growth."</i></span></p>
</blockquote>
<hr>
<p><span style="font-size: 18px;"><strong>The Starting Point: Fragmented Communication and No Data</strong></span></p>
<p>When Frankston began working with INTIX in 2022, it was working from a low base, their membership database sat at just 1,200 records. Fan communication consisted solely of a fortnightly PDF newsletter emailed during the season. Match attendance wasn’t tracked. Member scanning didn’t exist. Even more crucially, there was no visibility on the thousands of supporters (home and opposition) who came through the gates at Kinetic Stadium each year.</p>
<p>Given Frankston’s unique geographical position and the structure of the VFL competition, this was a major missed opportunity. Fans across the Mornington Peninsula often follow both their AFL club and Frankston in the VFL. For many, their first touchpoint with the Frankston Football Club is when their AFL side plays at Kinetic Stadium — especially a powerhouse like Collingwood. The club saw this crossover potential and recognised the value in transforming passive visitors into long-term, active supporters.</p>
<hr>
<p style="font-size: 18px;"><strong>Phase One: Building the Infrastructure (2023)</strong></p>
<p>In 2023, the foundation was laid. The club introduced <strong>barcoded membership cards</strong>, both physical and digital. Understanding the club’s demographic was essential — older members preferred physical cards, so these were provided.. This allowed the creation of an <strong>express entry lane</strong> for members, immediately improving the game-day experience by reducing queue times and providing a sense of priority access.</p>
<p>The next innovation was the <strong>introduction of pre-sale tickets</strong>. Those who pre-purchased were given access to the express lane, creating two positive outcomes:</p>
<ol>
<li aria-level="1">A more efficient gate experience, as the crowd was segmented between scanning and door sales.</li>
<li aria-level="1">The ability to <strong>capture data from general attendees</strong>, including casual fans and opposition supporters.</li>
</ol>
<p>From that point, a fan could now engage digitally, receive communications from the club, and be invited back for future games — even if their first visit was as a Collingwood supporter.</p>
<hr>
<p><span style="font-size: 18px;"><strong>Small Tweaks, Big Gains</strong></span></p>
<p>For high-traffic matches, the team implemented a <strong>‘scan and go’ strategy</strong>. QR codes were placed on perimeter fencing, directing fans in the queue to purchase tickets instantly from their phones via guest checkout — a key frictionless feature of the INTIX system. An operations team member would walk the line and actively direct fans to skip the wait by going digital.</p>
<p>Suddenly, what used to be a static entry process became dynamic and adaptable. The club was no longer relying on one entry point or hoping walk-ups wouldn’t overwhelm staff. It became a self-regulating crowd model.</p>
<hr>
<p><span style="font-size: 18px;"><strong>Phase Two: Behaviour Change and Early Wins (2024)</strong></span></p>
<p>By 2024, fans were adapting to the new processes. Pre-sale ticketing had jumped from around 10 per game to over 100 per game — a tenfold increase. More importantly, <strong>Frankston discovered that only 30% of its members attended each match</strong>, meaning that approximately 70% of the people in the stadium were not being tracked — until now.</p>
<p>The club took its next bold step by <strong>actively partnering with opposition clubs</strong> to market individual matches. When Collingwood was scheduled to play, Frankston engaged their marketing team, providing tailored collateral:</p>
<ul>
<li aria-level="1">Match graphics and social assets</li>
<li aria-level="1">Site maps</li>
<li aria-level="1">QR code ticketing</li>
<li aria-level="1">Half-price ticket offers for Collingwood members</li>
<li aria-level="1">Express lane access to enhance the away supporter experience</li>
</ul>
<p>The results were significant:</p>
<ul>
<li aria-level="1">380 Collingwood fans pre-purchased tickets</li>
<li aria-level="1">Total crowd of 3,587</li>
<li aria-level="1">Post-match data showed that <strong>20% of those Collingwood fans attended another Frankston game</strong> later that season</li>
</ul>
<p>The club had officially cracked the code: <strong>opposition fans were no longer one-off visitors — they were now part of the pipeline.</strong></p>
<hr>
<p><span style="font-size: 18px;"><strong>Game Week 2025: Everything Comes Together</strong></span></p>
<p>Frankston vs. Collingwood. Saturday night. Two teams fighting for top-four. From the moment the fixture was announced, the club knew it would be big — but thanks to its systems, they were ready. The club had already experienced a lift with average home attendances up by 500 year on year, however, this was a major.&nbsp;</p>
<p>Forecasting a 4,000-strong crowd, the club began preparations early. Pre-sales would be critical, particularly with poor weather predicted (and eventuated). The INTIX system’s <strong>unlimited scalability</strong> meant Frankston could plan confidently. On-site, the setup included:</p>
<ul>
<li aria-level="1">2 x POS devices</li>
<li aria-level="1">2 x ticket scanners at the main gate</li>
<li aria-level="1">A second gate prepped and ready if needed</li>
<li aria-level="1">Volunteers on standby via WhatsApp to step in at peak times</li>
</ul>
<p>Contact was again made with Collingwood early in the week. Their marketing team received custom links, QR codes, segmented targeting for Bayside and the Peninsula, and were briefed on the scanning process. The messaging to fans was clear: <strong>pre-purchase, use the express lane, and avoid the queues</strong>.</p>
<p>By Thursday, pre-sales hit 500 — already 120 ahead of the same fixture the year before. Then, the spark: <strong>five Collingwood AFL Premiership players were named in the squad</strong>.</p>
<p>Where other clubs might panic, Frankston executed. INTIX’s omni-channel capabilities were activated:</p>
<ul>
<li aria-level="1">SMS</li>
<li aria-level="1">Email</li>
<li aria-level="1">Push notifications</li>
</ul>
<p>All channels pushed fans toward digital engagement and pre-purchase, and messaging was updated in real-time as momentum grew. By Saturday morning, <strong>2,000 pre-sale tickets had been sold</strong> — a record for the club.</p>
<p>From a tracking perspective, you can track the numbers of sales and made each day and each hour. These can be directly linked back to a variety of marketing pushes, both from Frankston and shared communications from Collingwood.&nbsp;</p>
<p><strong><span style="text-decoration: underline;">Automated INTIX Marketing:</span></strong></p>
<p>To complement the bespoke marketing through the system, INTIX has an array of automated marketing and communication functionality.&nbsp;</p>
<p>From an event manager perspective, the automated e-mails reminding the club/organisation what they needed to do to ensure their event was properly set up were vital. Especially as the operations team were discussing 2x gates and a variety of access controls. The e-mails that are auto generated and sent by the system to the super admins or event admins steered these decisions.</p>
<p>From a consumer/fan perspective, 2x automated e-mails are generated in the week of the match. The first is sent to the entire database that are opted in for new event notifications. This is letting everyone know to purchase their tickets and draws on the information provided in the event details.&nbsp;</p>
<p>The second e-mail is sent to all of the ticket holders letting them know how to access their tickets, either digital or PDF. Plus all the access points to the ground and when gates open. There is also further information included as to what you can and can’t bring etc. These automated e-mails are very advantageous when clubs/organisations are short on staff and human resources.<span><i></i></span></p>
<p><span style="font-size: 18px;"><strong>Game Day Execution: Flawless and Agile</strong></span></p>
<p>With real-time crowd insights, the club knew exactly when the gate would peak. When doors opened, around 200 fans were waiting — but most had pre-scanned tickets. POS staff helped scan while lines were quiet, then pivoted back when sales increased.</p>
<p>At the peak moment, three board members left the Presidents’ Function and joined the gate team to help scan tickets for 15 minutes — a moment that spoke to the club’s culture of <strong>“all in” on game day</strong>.</p>
<p>One unused option was opening a second gate. Instead, a roving volunteer moved up and down the main line, directing fans to pre-purchase online and head straight to the scanner. It worked.</p>
<p style="font-weight: normal;">By 5 minutes into the first quarter, 5,561 people were inside the ground. Over 4,000 entered in the final 30 minutes before the bounce.</p>
<p><span style="font-weight: normal;">With the crowd reaching capacity, utlising the Administrator App allowed Frankston to clearly make a decision of when to shut the gate and call it a sell out. If the weather had been good, this would have been even more critical as capacity may have been exceeded, this definitely would of happened without the INTIX admin tools.</span><strong>&nbsp;</strong></p>
<hr>
<p><strong><span style="font-size: 14px;">The Outcome: More Than Just a Crowd</span></strong></p>
<p>This wasn’t just about putting people in seats. It was about:</p>
<ul>
<li aria-level="1">Delivering a stress-free fan experience</li>
<li aria-level="1">Capturing over <strong>2,000 new data points</strong></li>
<li aria-level="1">Converting visiting supporters into <strong>long-term customers</strong></li>
<li aria-level="1">Giving fans multiple digital touchpoints to improve engagement</li>
<li aria-level="1">Allowing the club to <strong>scale effortlessly without guesswork</strong></li>
</ul>
<p>From a chaotic potential scenario came a clear, precise, and joyful matchday operation. The feedback from fans and volunteers was overwhelmingly positive — and critically, no one had to wait more than a few minutes to get in, despite record crowd numbers.</p>
<hr>
<p><strong><span style="font-size: 14px;">What’s Next?</span></strong></p>
<p>Frankston now has a robust, scalable system to:</p>
<ul>
<li aria-level="1">Predict and manage crowd flows</li>
<li aria-level="1">Target and nurture fan segments</li>
<li aria-level="1">Collaborate effectively with opposition clubs</li>
<li aria-level="1">Activate real-time marketing campaigns</li>
<li aria-level="1">Bring fans back again and again</li>
</ul>
<p>The club has grown from a limited database of 1,200 to over 7,000 fan records in under three years — and it's just getting started. As more fans continue down the engagement funnel, the next challenge will be converting new data into deeper relationships — and eventually, into memberships, merchandise sales, and lifetime value.</p>
<p><span style="font-size: 18px;"><span style="color: #000000;">The message is clear: </span><strong><span style="color: #000000;">nights like this don’t just happen — but with the right tools and strategy, they can become the new normal.</span></strong></span></p>

<p>In what has become a defining moment for the Frankston Football Club, the Saturday night clash against Collingwood in 2025 wasn’t just a blockbuster on the field — it was a masterclass in digital ticketing, operational readiness, data-driven decision-making, and fan-first engagement. With a final crowd of 5,561, every single person was through the gates by 5mins into the first quarter — and over 4,000 in the 30 minutes before the opening bounce.</p>


London FA announces new partnership with INTIX

London FA is delighted to announce a new multi-year partnership with INTIX powering our London Cup competitions.

<p><span><strong>INTIX is delighted to announce a new multi-year partnership with London FA, the regional governing body for all levels of men's, women's, and junior football within inner London, powering their London Cup competitions.</strong></span></p>

<p>INTIX is a digital ticketing and membership solution that provides fan-optimised ticketing, fan engagement, and creative personalised automations, all in one platform.</p>
<p>Through this partnership, London FA aims to deliver a hassle-free and secure ticketing journey for all stakeholders, starting with our London Cup Finals. As part of the partnership,</p>
<p>INTIX will also sponsor the Bobby Moore Award at the 2025 Grassroots Awards.</p>
<blockquote>
<p>Aquila Burgess, Head of Partnerships at London FA said, “We are delighted to partner with INTIX to support with the ticketing for our London Cup finals by providing a seamless journey from the ticket purchase right to the final whistle. Alongside this, INTIX’s support of our Grassroots Awards demonstrates a shared dedication to celebrating the people who make grassroots football possible across the capital.”</p>
</blockquote>
<h5>&nbsp;</h5>
<blockquote>
<p>Rob Dugmore, Business Development Executive at INTIX said “INTIX are proud to be powering the London FA’s prestigious Cup competitions for the next 3 years. As part of the partnership, we’re also honoured to be sponsor of the Bobby Moore Award this year. Having supported so many grassroots clubs around the world we’re excited to be able to celebrate those who have dedicated their lives to the game in London.”</p>
</blockquote>
<p>To find out more about London FA, please visit <a href="http://www.londonfa.com" rel="noopener">www.londonfa.com</a></p>

<p><span><strong>INTIX is delighted to announce a new multi-year partnership with London FA, the regional governing body for all levels of men's, women's, and junior football within inner London, powering their London Cup competitions.</strong></span></p>


Johnson University Partners with INTIX as Official Ticketing Technology Provider

Johnson University Athletics is excited to announce a new partnership with INTIX

<p>INTIX is excited to announce a new partnership with Johnson University in Knoxville, Tennessee.&nbsp;</p>
<p><span>&nbsp;</span><strong>INTIX</strong>, a premier sports ticketing platform known for its end-to-end solutions in sports and events ticketing. This collaboration makes INTIX the official ticketing and season membership technology partner of the Royals.</p>
<p>Through this partnership, INTIX will support ticket sales and access control for<span>&nbsp;</span><strong>baseball, men's and women's basketball, softball, and volleyball</strong>, providing Royals fans with a seamless, secure, and user-friendly ticketing experience.</p>
<p>A major benefit of this partnership is Johnson's ability to maintain full ownership of fan data, giving the athletic department valuable insight to strengthen relationships, reward loyal fans, and deliver personalized experiences based on real-time engagement. The platform's white-label system will also ensure every touchpoint reflects Johnson University's brand.</p>
<p>Mark Gallego, Senior Vice President and General Manager, Americas at INTIX, shared his excitement about the collaboration:</p>
<blockquote>
<p><em>"We are thrilled to partner with Johnson University Athletics and provide them with a cutting-edge ticketing solution. Our platform empowers organizations like Johnson University to take full control of their ticketing operations, enhance the fan experience, and unlock valuable data for strategic marketing. </em></p>
<p><em>We are confident that our technology will significantly benefit Johnson University Athletics and its passionate supporters," Mr Gallego shared.</em></p>
</blockquote>
<p>Johnson University Athletic Director<span>&nbsp;</span><strong>Brandon Perry</strong><span>&nbsp;</span>emphasized what this means for Royals fans and the future of game day:</p>
<blockquote>
<p><em>"Our fans are at the heart of everything we do. Partnering with INTIX gives us the ability to create a first-class experience for them from the moment they purchase a ticket to the moment they walk through our doors. </em></p>
<p><em>This is an important step forward in building a stronger game day atmosphere and growing our Royals community," Mr Perry expressed.</em></p>
</blockquote>
<p>Fans will soon be able to purchase single-game and season tickets online through the new Royals ticketing portal powered by INTIX.</p>
<p>For more information about Johnson University Athletics, visit <a href="http://johnsonroyals.com" rel="noopener" target="_blank">johnsonroyals.com</a>&nbsp;</p>

<p>INTIX is excited to announce a new partnership with Johnson University in Knoxville, Tennessee.&nbsp;</p>


INTIX Appoints new CEO to Drive International Expansion and Innovation

INTIX announce the appointment of Judd Goldstein 

<p>INTIX, a leader in sports technology ticketing, is thrilled to announce the appointment of Judd Goldstein as its new CEO commencing 8 September 2025.&nbsp;</p>

<p>Judd, an accomplished leader with a deep background in the sports technology sector, will spearhead the company’s strategic push for accelerated international growth and enhanced product innovation.</p>
<p>The appointment sees founder and current Managing Director, Alex Grant, transition into the role of Chief Product Officer. This strategic evolution of INTIX's leadership is a proactive move to leverage Alex's deep product knowledge and focus entirely on building a best-in-class, innovative product suite.</p>
<blockquote>
<p>"This is an exciting and pivotal moment for INTIX," said Alex Grant. "Bringing Judd on board as&nbsp;CEO allows us to strengthen our leadership and seize the immense opportunities for growth in the international sports technology market,” he said.&nbsp;</p>
<p>“My new role as Chief Product Officer will be dedicated to product innovation, whilst supporting the strategic direction of INTIX, ensuring we continue to build the best solutions for our clients," Alex said.</p>
</blockquote>
<p>Judd brings a wealth of direct and highly relevant experience from his extensive tenure at Genius Sports (<span>a global leader in sports data and technology)</span> and FanHub (<span>an integrated advertising and audience activation platform for the sports industry)</span>.</p>
<p>Judd's&nbsp;roles as Global Commercial Lead and Head of Sports Fan Engagement demonstrate a deep understanding of digital fan engagement, gamification, and the commercial strategies that drive success in the sports industry. He has a strong track record of forging partnerships with some of the world's largest sports and media organisations.</p>
<blockquote>
<p>"I am incredibly excited to join the INTIX team," said Judd Goldstein.&nbsp;</p>
<p>“INTIX has already established a reputation for not just selling tickets, but for truly revolutionising the fan experience through innovative technology. I look forward to working alongside Alex and the entire team to drive global expansion and solidify our position as a leader in the sports technology market. We’re going to build something incredible," Judd said.&nbsp;</p>
</blockquote>
<p>Judd and Alex’s combined leadership creates a powerful synergy that will ensure seamless operations, accelerated global growth, and a continued commitment to delivering outstanding value to clients and their fans.</p>
<p>We are confident that Judd’s vision, experience, and passion will be a tremendous asset to the INTIX family.</p>

<p>INTIX, a leader in sports technology ticketing, is thrilled to announce the appointment of Judd Goldstein as its new CEO commencing 8 September 2025.&nbsp;</p>


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